Digital Transformation Specialist, ABM Strategy
1 month ago
About the Role:
We are seeking a highly skilled Digital Transformation Specialist to join our team in NTT DATA. The successful candidate will play a key role in driving our Account-Based Marketing (ABM) strategy, working closely with our global teams to deliver compelling programs and content.
Key Responsibilities:
- Develop and execute ABM plans across regions to drive growth, understanding client priorities and imperatives to allow for coordinated cross-growth programs.
- Work closely with global demand gen teams to ensure seamless execution of global campaigns into relevant regional accounts.
- Maintain governance across regions for tracking, reporting, impact measures, and stakeholder communications.
- Manage at least one global ABM account (multi-region) to drive true global ABM, ensuring consistency of messaging, programs, and stakeholder engagement regardless of region.
- Plan and implement 1:few ABM programs aligned to NTT DATA regional business priorities, goals, and identified client needs, collaborating with country marketing teams and campaigns CoE.
- Support the right ABM approach and tactics for global campaigns, major events, and brand initiatives such as MWC and R&D Forums.
- Set measurable objectives for ABM programs that align with our global marketing KPIs and demonstrate adoption and performance in achieving business goals.
- Effectively manage marketing budgets to execute ABM activities with a positive return on investment.
- Act on insights to ensure continued evolution and focus on building marketing-impacted pipeline.
About You:
- A good understanding of IT operations and NTT service offerings is essential.
- Excellent program management skills, with the ability to juggle multiple projects and consistently deliver results.
- Ability to operate within a matrix environment.
- Strong technical marketing skills, including insight development, messaging development, campaign planning, activation, and performance management.
- Strong sense of teamwork and collaboration.
- Strong relationship management and demonstrated collaborative skills in working with internal and external business leaders and stakeholders.
- Strong communication skills (verbal and written) coupled with good questioning skills.
- Assertive in approach, with confidence in area of expertise and the ability to facilitate business conversations.
- Exhibit growing knowledge and passion for area specialization.
- Good client relationship building and engagement skills.
- Ability to persuade, negotiate, and influence key stakeholders.
- A go-getter with the ability to work in high-pressure situations.
- Good conceptual insight and ability to think strategically.
- Able to work well in teams.
About NTT DATA:
NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize, and transform for long-term success. We invest over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation, and management of applications, infrastructure, and connectivity.
What We Offer:
- An estimated salary of $120,000 - $150,000 per annum, depending on experience.
- A competitive benefits package, including health insurance, retirement savings, and paid time off.
- Ongoing training and professional development opportunities to support your career growth.
- A dynamic and inclusive work environment that values diversity and promotes work-life balance.
- The opportunity to work with a global leader in the technology and business services sector.
About This Opportunity:
This is an exciting opportunity to join a leading company in the technology and business services sector. If you are a highly motivated and experienced professional looking for a new challenge, please apply today.
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