Digital Marketing Specialist

6 days ago


Pretoria, Gauteng, South Africa Novatec Full time
Overview

Novatec is seeking a highly motivated Marketing Coordinator to join our team. As a key member of our marketing department, you will be responsible for developing and executing marketing strategies that drive growth and enhance our brand presence.

Responsibilities
  1. Develop comprehensive marketing plans to promote our products and services.
  2. Manage and grow our social media presence, ensuring consistent messaging and engagement.
  3. Collaborate with cross-functional teams to create compelling content, including blog posts, newsletters, and marketing collateral.
  4. Conduct market research to identify trends, customer needs, and competitive landscape.
  5. Coordinate and execute marketing campaigns, both online and offline.
  6. Analyze and report on the performance of marketing initiatives, making data-driven recommendations for improvement.
  7. Assist in organizing and promoting events that align with our community service initiatives and company values.
Requirements
  • Bachelor's degree/Diploma in Marketing, Communications, or a related field.
  • 1-3 years of experience in a marketing role, preferably within the engineering or industrial sector.
  • Strong written and verbal communication skills.
  • Proficiency in digital marketing tools and platforms, including social media, email marketing, and SEO.
  • Ability to think creatively and strategically to solve marketing challenges.
  • Experience with content creation and graphic design is a plus.
  • Ability to work independently and as part of a team in a fast-paced environment.
Salary Range

$60,000 - $80,000 per year, depending on experience.



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