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Executive Brand Manager
2 months ago
Job Summary
TalentCru is seeking an experienced Executive Brand Manager to drive the growth and development of our brands across various territories. As a key member of our marketing team, you will be responsible for building and maintaining strong relationships with our stakeholders, driving brand awareness and equity, and ensuring the successful execution of marketing campaigns.
Key Responsibilities
- Brand Development
- Develop and implement strategies to drive brand growth and development across various territories.
- Collaborate with cross-functional teams to ensure alignment and effective execution of marketing campaigns.
- Stakeholder Management
- Build and maintain strong relationships with key stakeholders, including brand engagement managers, brand engagement leads, marketing brand engagement managers, commercial deployment managers, regional sales managers, and territory development representatives.
- Marketing Campaigns
- Develop and execute marketing campaigns to drive brand awareness and equity.
- Track and report on key compliance and campaign results using provided systems and tools.
- Operational Excellence
- Drive operational excellence by ensuring relevant brand staging as required per campaign, brand, and communication cycle.
- Negotiate and maintain a base of LAMP venues within area to achieve marketing KPIs as set out (Visibility, engagement, equity).
Requirements
- Qualifications
- Tertiary qualification in a business management or related field.
- Experience
- Minimum 3 years' experience in FMCG sales or On Con.
- Experience in consumer engagement, brand experience, or event planning is advantageous.
- Skills
- Full Microsoft Office Suite (Works, Excel, PowerPoint, Outlook).
What We Offer
TalentCru offers a dynamic and supportive work environment, with opportunities for professional growth and development. We are committed to attracting and retaining top talent, and offer a competitive compensation package and benefits.