Brand Strategist

8 hours ago


Durban, KwaZulu-Natal, South Africa Manpower Group SA (Pty) Ltd Full time

Are you a seasoned marketing professional looking to drive brand growth and innovation in the FMCG industry? Our client, a leading company in the field, is seeking an experienced Brand Manager to join their team. As a key member of the marketing team, you will play a crucial role in developing and executing integrated marketing campaigns, managing digital marketing initiatives, and leading new product development initiatives. Key responsibilities include contributing to brand strategy and annual operating plans, developing and executing marketing campaigns, managing digital marketing initiatives, conducting market research and competitor analysis, analyzing data to drive informed decision-making, and leading new product development from ideation to launch. To be successful in this role, you will need a strong understanding of brand building principles and strategies, a proven track record in driving brand growth and market share expansion, and expertise in ATL & BTL development, budget management, and digital media. If you have a BCom, BTech Marketing, or IMM Degree and a minimum of 5 years' experience in brand management within the FMCG industry, we encourage you to apply. Please note that only shortlisted candidates will be contacted.



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