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Marketing Coordinator

2 months ago

Johannesburg, Gauteng, South Africa Capital Recruit Full time

Marketing Coordinator Role

The Marketing Coordinator will play a vital role in supporting the Marketing Department by assisting with the development, execution, and monitoring of marketing strategies and campaigns. This position demands a proactive, detail-oriented individual with strong administrative capabilities and marketing experience to ensure seamless marketing operations and the achievement of marketing objectives.

Key Responsibilities:

  • Marketing Documentation Support:
    • Assist the Marketing team in preparing and managing marketing documentation and promotional materials.
    • Ensure all marketing materials are up-to-date and accurately reflect the company's brand and messaging.
  • Promotional Items Management:
    • Assist in the procurement, branding, and inventory management of promotional items.
    • Coordinate internally to book items into stock and ensure compliance with all related processes and guidelines.
  • Stock Management:
    • Conduct regular stock takes and maintain accurate inventory records.
    • Update stock quantities and report discrepancies as necessary.
  • Logistics and Dispatch:
    • Organize, dispatch, and courier promotional items to customers and dealers efficiently.
    • Ensure timely and accurate delivery of items, maintaining high standards of customer service.
  • Event Assistance:
    • Support the planning, organization, and execution of internal and external events, including dealer events and trade shows.
    • Coordinate logistics, manage event materials, and assist with on-site setup and support.
  • Dealer/Customer Marketing Support:
    • Handle customer and dealer complaints and queries related to marketing topics with a commitment to service excellence.
    • Provide prompt feedback and communication to dealers and customers, including marketing materials, documents, and logos.
  • Marketing Initiatives:
    • Support various brand and marketing initiatives as needed.
    • Assist in writing, editing, and proofreading content for diverse platforms, including social media, websites, and newsletters.
    • Ensure strict adherence to corporate design and branding guidelines.
  • Cross-Departmental Support:
    • Provide ad-hoc support to other departments, including Sales and Logistics, as needed.
  • Administrative Efficiency:
    • Ensure all administrative functions are effectively implemented and align with company and system requirements.
    • Maintain organized records and documentation for easy access and reference.
  • Team Participation:
    • Actively participate in team and department meetings.
    • Contribute to training initiatives and ongoing professional development.

Required Qualifications:

  • Minimum of 3 years of experience in marketing coordination & administration.
  • Diploma or degree in Marketing or related field.
  • Proficiency in MS Office (Word, Excel, PowerPoint).
  • Strong administrative skills and attention to detail.

Advantageous Skills:

  • Graphic design skills (Adobe Illustrator, Adobe InDesign, Adobe Photoshop).
  • Experience with social media management and digital marketing tools.
  • Event coordination experience.
  • Copywriting and press relations experience.
  • Ability to conduct market research and competitive analysis.

Nice-to-Have Skills:

  • Video editing skills.
  • Experience in influencer marketing campaigns.
  • Familiarity with Google Ads and Facebook Ads Manager.
  • Basic knowledge of web analytics tools (e.g., Google Analytics).

Personality Attributes:

  • Achiever and Activator.
  • Highly developed stress management skills.
  • Attention to detail and mental alertness.
  • Good judgment, endurance, and perseverance.
  • Adaptability to fast-paced environments.
  • Strong communication skills.
  • A self-starter who takes proactive action.

Behavioral Attributes:

  • Internal focus of control.
  • Fairness and empathy.
  • Firm and consistent.
  • Strong value system.
  • Team player with a collaborative mindset.

Education & Qualifications:

  • Matric.
  • Diploma or degree in Marketing or related field.

Values:

  • Expertise, Passion, Entrepreneurship, Agility.

Languages:

  • Fluent in English and Afrikaans.