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Digital Marketing Coordinator

1 month ago

Johannesburg, Gauteng, South Africa Timberland Full time

Job Title: Digital Marketing Coordinator

About the Role:

We are seeking a highly skilled and motivated Digital Marketing Coordinator to join our team at Timberland. The successful candidate will be responsible for developing and implementing social media campaigns, creating engaging content, and analyzing performance metrics.

About You:

To be successful in this role, you will have a strong background in marketing and social media, with a minimum of 1-2 years of experience. You will also have excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.

Responsibilities:

  • Develop and implement social media campaigns across multiple platforms, including Facebook, Instagram, and Twitter.
  • Create high-quality content, including images, videos, and written copy, that engages our target audience.
  • Analyze performance metrics and provide regular reports on campaign effectiveness.
  • Collaborate with the marketing team to develop compelling ad copy, visuals, and calls-to-action.
  • Monitor ad performance, optimize campaigns based on key metrics, and suggest improvements.
  • Support event planning and coordination, including logistics, supplier selection, and vendor coordination.

Requirements:

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 1-2 years of experience in marketing, social media management, or a related role.
  • Experience in the retail or fashion industry is a plus.
  • Proficiency in social media platforms (Facebook, Instagram, Twitter) and social media management tools (e.g., Hootsuite, Buffer).
  • Basic knowledge of digital advertising platforms (e.g., Google Ads, Facebook Ads).

Estimated Salary: R250,000 - R350,000 per annum, depending on experience.