Digital Marketing Specialist
3 weeks ago
We are The Hiring House, a dynamic and forward-thinking organization seeking an exceptional Digital Marketing Co-ordinator to join our team. In this role, you will be responsible for driving business growth through strategic marketing initiatives.
Key Responsibilities- B2C Marketing Coordination: Develop and implement targeted marketing campaigns to engage with our customer base.
- Customer Journey/CRM Coordination: Collaborate with cross-functional teams to design and execute seamless customer experiences.
- Website & SEO: Enhance our online presence by optimizing website content and search engine rankings.
- Data Tracking & Reporting: Analyze campaign performance and provide actionable insights to inform future strategies.
- QMS: Ensure adherence to quality management systems in all marketing endeavors.
- Education:
- Essential: BCom Marketing Management or related Commerce degree
- Desirable: Postgraduate degree
- Experience:
- Minimum 2-4 years of experience in Business to Consumer marketing, Marketing Administration, and Digital Marketing
- Skills and Knowledge:
- Proficient in Microsoft Suite or Google Suite
- Marketing research/competitor analysis
- Customer Relationship Management (CRM) systems
- Strong analytical skills
- Omnichannel lead conversion optimization
- GA4 (Google Analytics 4)
- MailChimp or similar software
- Campaign management
- Customer segmentation
Our competitive salary package reflects the level of expertise required for this position. With a projected annual salary of approximately $65,000 - $80,000, we offer a comprehensive compensation package that includes benefits and opportunities for professional growth.
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