Digital Marketing Specialist
1 week ago
- Job Type: Full Time
- Hybrid Work Environment
- Location: Cape Town, South Africa
Webrepublic (Pty) Ltd, a leading digital agency, is seeking a Performance Marketing Campaign Manager to expand our local presence in South Africa. As a key member of our team, you will be responsible for managing campaigns in the English and German-speaking areas, developing new strategies, and ensuring client satisfaction.
Key Responsibilities:
- Collaborate with our International Account Management team to meet client expectations.
- Create, manage, and supervise Google Ads campaigns.
- Develop short and concise search ads and research relevant keywords to match target audience behavior.
- Analyse campaign performance using Google Analytics and other marketing attribution tools to optimise campaigns.
Requirements:
- National Diploma, Higher Certificate, or Bachelor Degree in a relevant field (economics, marketing, communications, media, or related sectors).
- At least 1-2 years of relevant work experience in a similar position, preferably in an agency or on the client side.
- Proficiency in Google Ads, Google Analytics, and other relevant tools.
- Knowledge in Social Media, Display, and Video Advertising is a plus.
- Proficiency in German and a good knowledge of English.
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