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Loyalty Program Manager

1 week ago

Durban, KwaZulu-Natal, South Africa Spar Group Limited Full time
About the Role
We are seeking a highly skilled Technical Business Analyst to join our team. This role involves designing and implementing effective loyalty solutions that drive customer retention and increase lifetime value.

Responsibilities
  • Analyse business requirements and translate them into technical roadmaps.
  • Collaborate with cross-functional teams to ensure software systems meet business objectives.
  • Design, configure, and install software systems.
  • Conduct testing to ensure that systems work as expected.
  • Prepare user manuals and other documentation.
  • Train employees on how to use the systems.
  • Stay up-to-date with industry trends and best practices related to technology.
  • Participate in project planning and management.
  • Utilize technical knowledge and analytical skills to solve complex problems.
  • Collaborate with technical teams to implement solutions.

Requirements
  • A Bachelor's Degree in Computer Science; IS or related technology discipline.
  • At least 5 years' experience as a Functional Analyst or similar role in retail, specifically focusing on customer loyalty programs.
  • At least 5 years' experience in product management with demonstrated experience working on digital customer-facing applications.
  • Strong understanding of retail industry trends and customer loyalty strategies.
  • Experience with CRM systems and loyalty management software.
  • Knowledge of customer segmentation and targeting techniques.
  • Familiarity with digital marketing, including email marketing, SMS campaigns, and social media engagement.
  • Experience with designing and implementing loyalty program structures, including points-based systems, tiered rewards, and exclusive member benefits.
  • Proven track record of improving customer retention and lifetime value through loyalty initiatives.
  • Experience with customer feedback and survey tools to gather insights and measure program effectiveness.
  • Understanding of data privacy regulations and their impact on loyalty programs, such as GDPR, CCPA, or POPIA.
  • Familiarity with e-commerce platforms and their integration with loyalty systems.
  • Experience with loyalty program analytics and reporting tools.
  • Knowledge of competitive analysis and benchmarking within the retail loyalty space.
  • Ability to translate business requirements into technical specifications and functional requirements.

Skills
  • A high degree of confidentiality, emotional maturity, ethical values and integrity.
  • Must have a high stress tolerance and the ability to work efficiently under pressure.
  • Excellent communication, presentation, and interpersonal skills, to interface effectively with all levels of colleagues and with external customers in a team orientated manner.
  • An innovative thinker and ability to solve complex problems.
  • Ability to work collaboratively with cross-functional teams, including marketing, IT, sales, and customer service.
  • Strong project management skills, including experience with agile methodologies.
  • Exceptional accuracy and extreme attention to detail.
  • Quality orientated and self-driven to achieve results.