Social Media Manager

8 months ago


Camps Bay, South Africa HotelJobs.co.za Full time

**Social Media Manager Village n Life**

**Responsibilities**:
**Social Media Strategy**:
Develop and execute a comprehensive social media strategy aligned with Village n Life's goals and target audience.

Stay up-to-date with industry trends, platform updates, and emerging social media tools.

**Content Creation**:
Create high-quality, engaging content for Meta and TikTok that reflects Village n Life's brand identity and resonates with our audience.

Collaborate with the creative team to produce visually appealing and shareable content.

**Ad Campaign Management**:
Plan, set up, and manage effective advertising campaigns on Meta and TikTok to increase brand awareness, reach, and lead generation.

Monitor ad performance, analyse results, and make data-driven optimizations to maximize ROI.

**Community Engagement**:
Foster and engage with our online community by responding to comments, messages, and mentions on social media platforms.

Implement strategies to increase user engagement, followership, and brand loyalty.

**Social Media Analytics**:
Track, measure, and analyse key performance indicators (KPIs) to assess the success of social media campaigns.

Prepare regular reports and provide insights on social media performance to inform future strategies.

**Collaboration and Partnerships**:
Identify and leverage opportunities for collaborations, partnerships, and influencer marketing to enhance brand visibility and reach.

Stay Informed on Trends:
Stay current on social media trends, algorithm changes, and emerging platforms to ensure Village n Life remains at the forefront of digital marketing.

**Requirements**:
Proven experience as a Social Media Manager or similar role.

In-depth knowledge of Meta and TikTok platforms, including advertising capabilities.

Strong understanding of social media marketing, content creation, and community management.

Experience in creating and managing successful ad campaigns with a focus on lead generation.

Excellent written and verbal communication skills.

Creative mindset with a keen eye for visual content.

Data-driven approach, with the ability to analyse and interpret social media metrics.

Familiarity with the hospitality or travel industry is a plus.


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