Junior Social Media Manager

4 weeks ago

Cape Town, South Africa Surgo HR & Training Full time

Our client operates local-focused sportsbooks, virtual games and casino sites, and an online poker cardroom. Overall, the company has over 2.5 million registered customers in 200 countries, who place over one million bets (casino, poker, sports and virtual games) per day and they are looking for a Junior Social Media Manager to join their Team.

**Job description**:
The Junior Social Media Manager is responsible for developing and curating engaging content across the Group’s social media platforms, ensuring that content is in direct alignment with the brand and acquisition objectives.

**Responsibilities**:
To build and manage the Company's South African social media presence

Contribute to the development of a social media strategy aligned to the brand’s vision, through competitor research, platform determination, benchmarking, messaging and audience identification

Generate, editing, publishing, scheduling and sharing daily content

Identify threats and opportunities in user-generated content surrounding the company and report notable threats to appropriate management

Foster and management of community engagement and FANS’ experience

Respond to and monitor queries, comments, complaints and compliments on all social media platforms

Identify ‘off-page's comments, mentions and conversations that may need intervention

Manage the Hootsuite team and improving the Pages’ overall response rates and time

Conceptualization of content ideas; optimizing organic content for engagement across the social media accounts

**Report**: Analyze the Company's social media organic performance, define targets and report on results

**Soft skills**:
Team player

Strong communicator

Motivated and proactive

Detail-oriented

**Requirements**:
Strong copywriting, proofing and editing skills

Strong social media background and skillset

Skilled in content creation and scheduling

Strong community management skills

Experience with social media listening and/or analytical tools

Ability to understand historical, current, and future trends in the digital content and social media space

Detailed social media reporting skills

Sports and sports betting knowledge preferably

**Salary**: Market Related

**Working hours**: Monday to Friday

**Company benefits**: Bursary scheme, Performance bonus scheme, wellness & fitness program, quarterly incentives for high performers, First Friday Drinks (monthly), Hybrid work environment

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