Lead Generation Specialist

6 months ago


Cape Town, South Africa Pearl Lemon Full time

**The Role**

Pearl Lemon is seeking a motivated and dedicated Lead Generation Specialist to join our team. As a Lead Generation Specialist, you will play a crucial role in expanding our client base and contributing to the overall success of our agency.

**POSSIBLE responsibilities**:

- Research and identify potential leads through various online channels, including social media, industry databases, and other platforms.
- Develop and implement effective lead generation strategies to attract and engage potential clients.
- Qualify leads by assessing their needs, budget, and compatibility with our services.
- Collaborate with the sales team to transition qualified leads and ensure a seamless handoff.
- Keep accurate records of lead interactions and track progress using CRM tools.
- Stay up-to-date with industry trends and competitor activities to adjust strategies as needed.
- Contribute to the continuous improvement of lead generation processes and techniques.

**Required skills and experience**:

- Proven experience in lead generation, preferably within a digital marketing or related industry.
- Strong understanding of digital marketing concepts and strategies.
- Excellent communication skills, both written and verbal.
- Self-motivated with a proactive approach to identifying and pursuing leads.
- Familiarity with CRM software and lead management tools.
- Ability to work independently and as part of a remote team.
- Results-oriented mindset with a focus on achieving and exceeding targets.

**Salary**: From R9,000.00 per month



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