Insights and Journey Manager
4 hours ago
**Requisition Details & Talent Acquisition Contact**
- 135783 - Busi Radebe- Job Post End Date: 12 September 2024- Job Family- Marketing, Communication and Research
- Career Stream- Marketing and Brand Management
- Leadership Pipeline- Manage Others
**Job Purpose**
- To formulate and manage the implementation of the marketing strategy and plan in support of the Nedbanks business strategy.
**Responsibilities**:
- Executing on the Nedbank marketing tech stack (Adobe), including but not limited to managing audiences and segmentation according to the segment requirements.
- Design and execute digital campaign journeys for Marketing tech campaigns
- Develop the marketing and communication strategy and plan by understanding business strategy and client insights.
- Meet business objectives by recommending; managing and controlling the marketing budget.
- Minimise cost to income ratio by providing input to operational budgets.
- Ensure transformational targets are met for own team through consideration of targets during the staff recruitment; retention and training process and utilising suppliers listed on the preferred supplier list.
- Contribute to a culture conducive to the achievement of transformation goals by participating in Nedbank Culture building initiatives (e.g. staff surveys etc.).
- Address issues raised in culture surveys by participating in the development and implementation of action plans.
- Create a client service culture through various required interventions.Support and encourage staff to participate and support corporate responsibility initiative.Achieve operational excellence by supporting the implementation of business optimisation improvement through team engagement.
- Encourage team to generate innovative ideas and share knowledge. Influence the Client Value Proposition (CVP) to ensure relevance based on understanding the target market.
- Implement relevant marketing and communications in support of the CVP by using client and market insights.
- Engage and collaborate with internal and external stakeholders to ensure effective and efficient implementation of marketing initiatives. Drive research to inform relevance.
**People Specification**
- Essential Qualifications - NQF Level- Matric / Grade 12 / National Senior Certificate
- Advanced Diplomas/National 1st Degrees
- Preferred Qualification- Post graduate qualification in Marketing and Communications or Commerce- Minimum Experience Level- 8 - 10 years in marketing and 3 - 5 years in management
- Technical / Professional Knowledge- Martech
- Budgeting
- Employee training/development
- Governance, Risk and Controls
- Managerial Accounting Principles
- Relevant regulatory knowledge
- Strategic planning
- Behavioural Competencies- Building Partnerships
- Coaching
- Customer Focus
- Decision Making
- Driving for Results
- Planning and Organizing
- **_Please contact the Nedbank Recruiting Team at +27 860 555 566_
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