Event Manager

4 months ago

Cape Town, South Africa VUKA Group Full time

We are recruiting an ambitious and experienced Event Manager for the day-to-day ownership and delivery of DRC Mining Week, DRC-Africa Battery Metals Forum and Nigeria Mining Week. These events are stand-alone market leaders in their markets and are recognised by both regional and international mining professionals.

**Requirements & Competencies**:

- **5+ year’s event & project management experience**:

- **Must be residing in Cape Town (no relocation must be required)**:

- French speaking (preferably Congolese)
- Building and maintaining relationships with senior external stakeholders
- Administration skills - organised - planner
- Ability to demonstrate creativity in promotional campaigns across traditional and digital platforms
- Excellent communication skills across mediums
- Leadership & team motivation
- Ability to meet deadlines and work under pressure
- Professionalism, integrity, must be well presented
- Computer literate - PC skills, especially Microsoft Office
- HubSpot (or similar Sales) CRM experience
- Knowledge of the Mining sector an advantage
- Sales management and planning
- P&L budget management
- Accurate reporting and forecasting
- Understanding of Venue/Operations issues and their impact on the event
- Accurate analysis of competitors

**Responsibilities**:
**Project management**:

- Work with the Event Director to shape and implement the events’ overall strategy in order to produce the commercial goals of the event
- Set and manage project delivery timelines
- Ensure team is resourced adequately
- Ensure team members are working smartly and productively
- Suitable engagement and ownership of revenue targets:

- Agree sales strategy with Group Commercial Director and Event Director
- Ensure delivery of sales strategy across project and digital platforms
- Maximise sponsorship and stand sales from existing and new clients
- Write and action major account plans and competitive strategies
- Engage with key revenue stakeholders to diversify the relationship lines into the organisation
- Monthly revenue forecasts and sales activities

**Product Development**:

- Identify new/adjacent product areas to grow and develop existing events
- Work with Head of Content and Junior Event Manager to ensure effective content streams into the event which can influence new revenue streams
- Develop a digital engagement strategy for the event brands - featuring on the group mining digital platform
- Focus on building out data volume and quality for event profiles
- Establish and commit to a KPI metric for MQL generation across projects and influence achievement

**Reporting and Forecasting**:

- Report on sales activity and sales results
- Maintain an up-to-date pipeline document with accurate forecasting
- Ensure P&L is continuously updated with accurate revenue and contribution forecasts - monthly
- Create and deliver annual event business plan and budget documents

**Marketing**:

- Establish with Marketing Manager the marketing initiatives to promote the events and conferences to potential industry professionals, both regionally and internationally
- Ensure a comprehensive and wide-ranging traditional and digital marketing campaign
- Measure and monitor marketing outputs
- Ensure that the marketing team produces and actions website analytics and digital engagement reports

**Stakeholder Management**:

- Work closely with new and existing stakeholders of influence related to the events
- Work with external stakeholders and stakeholder groups to manage and increase all areas of their engagement with the event
- Develop features, conferences and other onsite content to support stakeholder attendance and participation at all levels
- Deliver any reporting commitments to external stakeholders

**Content**:

- Commitment to qualifying the content plan for the events
- Engage with Head of Content and Conference Producer to build a suitable and effective content plan for the event focus and geography
- Leverage content at all customer and stakeholder touch points
- Ensure a quality content plan that is delivered annually on the digital platforms

**Operations & Sales Admin**:

- Maintain and manage the floor plan and ensure sales team update it correctly
- Ensure the exhibitor list is correct and the team maintain, develop and manage database records and sales communication
- Liaising with finance team to ensure invoicing and revenue collection is taking place in a timely fashion
- Ensuring critical event functions are informed of event timelines and key event initiatives to maximise their effectiveness across each event cycle
- Work with Ops team to ensure the event runs safely, and in a manner consistent with the expectations of the company, stakeholders and exhibitors.
- Supervise key account management across marketing, sponsorship and customer service team

**Salary**: R35,000.00 - R40,000.00 per month

**Experience**:

- Event Management: 5 years (required)
- leadership: 5 years (required)

**Langu

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