Social Media Copywriter and Paid Media Expert
6 months ago
Role and responsibilities
Content creation for the different platforms
Copywriting is required for monthly content plans
Understanding the different platforms such as Facebook, LinkedIn, Instagram and YouTube and X
Keep up to date with what the new tools are on the platforms
Research competitors and industry trends and implement it into the content
Responsible for proofreading and proof checking all content before being distributed
To come up with strategies, plan, manage and implement all social media activities and calendars
To post the content on the different social media platforms
Community management
Pro-actively manage social media communities.
Respond appropriately to user comments and queries with client’s approval and assistance
Build FAQ sheets
Manage escalation processes with the client
Manage media spend on the different platforms Facebook, Instagram and X
Paid Media expert
Customer relations
Offer support to the clients, communicate with clients and ensure client satisfaction.
KPIs
Meet with clients monthly and present reports, calendars and ideas on how to improve the performance of the platforms
Ensure the accounts KPI’s are met
Execute work in a timely manner; meet all deadlines whilst producing quality and accurate work
Stay abreast of current industry trends and technology, creating and updating quarterly reviews
Research ideas and study successful competitor’s campaigns and report on these findings
Qualifications and education requirements
BA degree/qualification. Must have done a copywriting course
Minimum three years of experience in social media
Previous Agency Experience is a must
Copywriting skills
Excellent written and grammatical skills
Preferred skills
Facebook Business Manager
Manage media spend and KPI's
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