Group Marketing Director

2 weeks ago

Sandton, South Africa Wilderness Full time

**Primary Purpose**:
The Group Marketing Director will lead the marketing strategy for our Wilderness product portfolio and contribute to the overall growth of our organization. This is an exciting opportunity for a dynamic and results-oriented individual to make a significant impact and shape the future of our marketing strategies.

The successful incumbent will be responsible for creating and executing marketing plans that drive brand awareness, consumer engagement, and revenue growth through both Consumer and B2B Sales. The Group Marketing Director will lead a team of marketers and collaborate closely with key stakeholders across the organization. This role requires a strong knowledge of marketing principles, excellent organizational skills, a data-driven approach to campaign management and a passion for leading and developing a team.
- **_This position will be based in either CAPE TOWN or JOHANNESBURG_**

**Key Responsibilities**:
**Brand Positioning**:

- Responsible for analysing Wilderness’s brand positioning, competitive landscape, and utilizing data-driven customer insights to shape marketing communications and targeting.
- Responsible for measuring and reporting the performance of all marketing campaigns and assessing them against goals (ROI and KPIs).
- Lead the development and execution of marketing strategies to increase the visibility and brand awareness of Wilderness, targeting the affluent, adventuresome traveler in alignment with the company's vision and goals.
- Oversee the creation and execution of captivating and impactful marketing campaigns that showcase the unique experiences Wilderness offers, ensuring all messaging is consistent, compelling and stays true to the Wilderness Brand Identity.
- Oversee content creation efforts, ensuring the delivery of on-brand high-quality and engaging content that resonates with our target audience.

**Team Direction**:

- Provide leadership and guidance to a team of passionate marketers, fostering a culture of innovation and excellence.
- Develop and implement channel and communication strategies, ensuring consistent messaging and branding across all marketing channels.
- Effectively lead and inspire the marketing team, fostering a collaborative and high-performance culture that drives innovation, creativity, and accountability.
- Provide compassionate leadership and access to the skills and coaching needed to optimize performance within the marketing team.
- Act as a thought leader within the organization to develop innovative growth strategies and evolve current business practices.

**Wilderness Collective**:

- Collaborate closely with key stakeholders across the business to understand their objectives and ensure marketing efforts align with overall business goals.
- Work closely with the Direct and Agent Network sales teams to develop and provide sales tools and content that effectively communicate the unique experiences offered by our products.
- Drive loyalty and retention marketing initiatives, leveraging customer insights and data to maximize customer lifetime value.
- Collaborate with cross-functional teams, including sales, operations, product development, and customer service, to ensure marketing efforts align with overall business objectives and customer satisfaction.
- Collaborate with creative and advertising agencies to build the brand architecture, positioning, and brand identity for affluent travelers.

**Campaign Performances**:

- Ensure all marketing practices adhere to legal requirements and ethical guidelines, maintaining compliance across all channels and campaigns.
- Manage marketing budgets effectively and allocate resources to maximize return on investment.
- Monitor and analyse marketing campaign performance, using data-driven insights to constantly optimize marketing efforts and drive conversions
- Conduct market research and keep up-to-date with industry trends to identify new opportunities, emerging markets, and potential threats, providing insights and recommendations to senior management.
- Identify opportunities for innovation and differentiation.

**Brand Ambassador**:

- Represent Wilderness as a brand ambassador at key industry events, conferences, and networking opportunities to build relationships with stakeholders and attract new customers.
- Willingness to travel internationally on occasion to work with teams across different locations and attend industry events as required.
- Passion for conservation and transformative travel experiences, aligned with Wilderness's mission and values.

**Skill Set - Qualifications - Experience**:
**Skill Set**:

- Excellent leadership skills with the ability to inspire and motivate teams across different geographical locations.
- Demonstrated analytical and strategic thinking abilities, with a focus on data-driven decision-making and ROI analysis.
- Strong interpersonal skills, with the ability to build effective relationships with stakeholders at all levels.
- Exceptional co

  • Group Account Director

    2 weeks ago

    Sandton, South Africa Prodigious Full time

    **Job Description**: We are looking for someone who views marketing and advertising as a career and not a job. If you are passionate about brand building, strategy, digital and memorable campaigns then we would love to meet you! Our expectation is that you will build strong relationships with both our clients and internal agency stakeholders. You will be...

  • Group Account Director

    2 weeks ago

    Sandton, South Africa Dentsu Aegis Network Full time

    The purpose of this role is to own the day-to-day client relationship and all elements of delivery. Including, implementation of the strategic vision for the client, delivery against the financial targets set and building a trusted relationship with the client. Job Title: Group Account Director **Job Description**: Key responsibilities: - Delivers...

  • Product Development Director

    6 hours ago

    Sandton, South Africa Absa Group Full time

    Product Development Director:Absa Group is seeking a seasoned Product Development Director to drive the development and execution of innovative trade and working capital solutions across Africa.This role requires a strategic thinker with a proven track record in product management, preferably within the trade and working capital domain. The successful...

  • Non-executive Director

    1 week ago

    Sandton, South Africa Rand Capital Group Full time

    Rand Capital Group Advisory Services is an independent merchant banking and investment group that facilitates corporate transactions by consolidating our expertise in the deal making process into a service offering available to executive teams, enterprises and private individuals. We both facilitate and manage transactions from inception to completion as...

  • Pa to Director

    1 week ago

    Sandton, South Africa Staff Solutions Full time

    A new vacancy for a Personal Assistant for the NSO Director is available for our client in the Automotive Industry. The position is based in Sandton. **About**: - Providing primary support to the Director, and when required, to the senior management team, on all related business tasks. - Supporting the Director in new initiatives and projects, researching...

  • Marketing Director Woodmead

    2 days ago

    Sandton, South Africa Rosstone Consulting Pty Ltd Full time

    Job Title: Marketing DirectorLocation: WoodmeadContract Type: Fixed term with 3 months' probationQualification and Skills RequirementsBachelor's degree in marketing or a related field.3 – 5 years' experience as a marketing director.Marketing experience in the telecommunication sector is a bonus.Excellent leadership and organizing skills.Excellent Excel and...

  • Group Account Director

    4 weeks ago

    Sandton, South Africa TBWA South Africa Full time

    **We’re looking for a Group Account Director at Grid Worldwide** Are you ready to dive into the heart of creativity and make waves in the world of branding and advertising? At Grid Worldwide, we're not just another agency—we're a powerhouse of bold ideas, fearless creativity, and the relentless pursuit of excellence. **Who We Are**: At Grid Worldwide,...

  • Executive Group Investments

    2 weeks ago

    Sandton, South Africa Growthpoint Properties Full time

    A. Job Purpose To provide strategic insight and direction, lead investment teams, negotiate and implement identified property and investment transactions, and effectively oversee the Group’s portfolio of investments. Consider the optimal capital allocation across the Group’s investments and represent the Groups’ interests in the investments’...

  • Director of Payment Solutions

    5 days ago

    Sandton, South Africa Absa Group Full time

    Sustainable Future in PaymentsAbsa Group invites applications from experienced payment professionals to join its team as a Director of Payment Solutions. This exciting role offers the chance to shape the future of payments in Africa, driving innovation, growth, and excellence in this critical area.About the RoleThe successful candidate will be responsible...

  • Sales Director

    2 weeks ago

    Sandton, South Africa Kontak Recruitment SA Full time

    Sandton, Gauteng - Sales - Sales Director (JB3122) Sandton R60 000.00 a month + Commission Permanent - Our client, a multi-national company, is a diversified investment and holdings group with interests in multiple industries, including renewable energy, real estate, finance, mining, fintech, and technology is seeking a Sales Director for growth and...

  • Marketing Manager

    1 week ago

    Sandton, South Africa Core Group Southern Africa Full time

    **Marketing Responsibilities**: **Marketing Planning and management**: - Compile quarterly Sales and Marketing Initiatives and manage all aspects of execution for all partners - Campaign and media planning per partner, per channel - Brief internal creative team and advertising agency on relevant materials required - Internal and external stakeholder...

  • Account Director

    2 weeks ago

    Sandton, South Africa Prodigious Full time

    **Company Description** The Role: We are looking for an experienced and digitally focused Account Director with a strong strategic eye and a love for digitally led creative to join our agency team in Johannesburg. **Job Description**: Scope of the role: Champion - Ensure delivery of projects against agreed timelines and milestones of development and...

  • Treasury Manager: Group Financial Director

    4 days ago

    Sandton, South Africa Sanlam Limited Full time

    About the JobThe Sanlam Group is a diversified financial services group that operates across the African continent, India, Malaysia and selected developed markets. We are seeking an experienced treasury professional to play a pivotal role in the design and implementation of a transformative Group Treasury capability.This role will contribute to the...

  • Group Marketing Manager

    4 weeks ago

    Sandton, South Africa Kontak Recruitment Full time

    Group Marketing Manager (JB5101)Sandton, GautengR40 000 to R45 000 a month + IncentivesPermanentA company specializing in the sale of new and used vehicles is looking for a dedicated and professional Group Marketing Manager to join their team. This role is responsible for developing and executing marketing, digital, and communication strategies to drive...

  • Lead Group Strategist

    2 weeks ago

    Sandton, South Africa Absa Bank Limited Full time

    Bring your possibility to life! Define your career with us - With over 100 years of rich history and strongly positioned as a local bank with regional and international expertise, a career with our family offers the opportunity to be part of this exciting growth journey, to reset our future and shape our destiny as a proudly African group.Job...

  • Portfolio Director

    2 days ago

    Sandton, South Africa Humankind Group Full time

    About the Role:We are seeking a highly skilled Portfolio Director to join our team at Humankind Group. As a Portfolio Director, you will be responsible for maintaining and growing an existing portfolio of clients through relationship management, financial process efficiencies, and new business acquisition.Key Responsibilities:Developing an ongoing prospect...

  • Head of Marketing

    3 weeks ago

    Sandton, South Africa Clinix Health Group (Pty) Ltd Full time

    To plan, organise and execute all Marketing work at Head Office. The incumbent is responsible for the implementation of the Marketing tactical strategy with the overall objective of contributing to the increase in revenue and profitability of the business. **Minimum Qualifications and Experience**: - Bachelor Degree in Marketing Management or Sales or...

  • Group IT Director

    2 weeks ago

    Sandton, South Africa TBWA South Africa Full time

    KEY PERFORMANCE INDICATOR [KPI] ? Assess, coordinates and monitor all projects related to selection, acquisition, development and installation of major Information systems. ? Provides advice on evaluation, selection, implementation and maintenance of Information systems, ensuring appropriate investment in strategic and operational systems. ? Evaluates...

  • Sales & Marketing Coordinator

    1 week ago

    Sandton, South Africa Boikago Human Capital Group Full time

    An international automotive OEM company based in Sandton is looking for a Sales & Marketing Coordinator **Job Description and Responsibilities** - Acts as a facilitator and flow manager of issues throughout the Sales & Marketing division. This includes Sales, After Sales, Marketing Communications and Dealer Development issues and may span across the...

  • Marketing Coordinator

    1 week ago

    Sandton, South Africa Core Group Full time

    Core Group, the premier distributor of leading global brands across Sub-Saharan Africa, is dedicated to empowering individuals and organisations with cutting-edge personal technology products and services. Since 1995, we have proudly represented Apple in South Africa and built a reputation as a trusted distributor. Our portfolio also includes other major...