Data and Campaign Manager

5 months ago

Brackenfell, South Africa ShopriteX Full time

**Role Purpose**

**Role Description**
- Assign customer target files to deals and creative together for personalised customer experience.
- Design and implement quality assurance on all work.
- Manage the banner customer direct marketing calendar to ensure good customer engagement and avoid opt outs.
- Liaise with business stakeholders on upcoming brand campaigns and ensure that customer communication is plotted in the marketing calendar.
- Report on campaign objectives laid out in the brief and guide business stakeholders on processes and best practices to understand customers behaviour and engagement through communication.
- Define & document the respective roadmaps for:

- Direct business processes
- A/B tests
- Promotions that succeed through direct communications.
- Manage trigger campaigns throughout the customer lifecycle to maximise sales and engagement.
- Execute A/B testing on various campaigns to establish the most effective way to drive customer conversion against the objective.
- Ensure campaigns comply with current best practice and legal compliance.
- Identify target audience and opportunities to increase our direct marketing lists.

**Qualifications and experience**
- +4 years' experience in a similar capacity or role with a strong marketing background along with demonstrable experience working with and building customer segmentation - (essential)
- Proven hands-on experience in enterprise bulk marketing systems such as SAP Marketing Cloud, Watson Campaign Automation, SalesForce Marketing Cloud - (essential).
- Proficiency in using marketing automation technology and tools - (essential).
- Knowledge of setting up customer surveys and reporting on them - (essential).
- Knowledge of direct marketing principles and practices - (essential).
- Familiarity with direct marketing analytics - (essential).

**Key competencies and work ethic**
- Motivated self-starter with good energy and drive. Strong sense of ownership and pride in their performance and its impact on the company's success.
- Flexible thinker and problem solver - Explores and analyses various sources of information to come to rational conclusions. Makes sound decisions to influence the success of the business in a competitive shopper landscape.
- Organised with strong time and planning management skills. Excellent attention to detail with the ability to effectively plan, coordinate and execute multiple priorities in a fast-paced environment.
- Ability to work under pressure and deliver within tight time constraints; able to effectively organise, prioritise, and reorder workload in a rapidly changing and fast-moving environment.
- Interpersonal skills - Able to build strong relationships internally and externally and manage conflicting and competing priorities well.
- Team player and collaborative partner - contributes towards building a positive team morale.
- Strong communications skills - Able to communicate ideas and suggestions in a logical, convincing and compelling manner. Able to communicate effectively with multiple audiences and stakeholders.
- Results-oriented and quality focused with good project management skills - Able to balance multiple projects and priorities in a large scale, complex environment.

**Our Group is committed to creating, embracing, and preserving a diverse workplace that values the unique talents, perspectives, backgrounds, and abilities that enrich our organisation. A place where everyone matters and feels included.**

We are committed to Employment Equity when recruiting internally and externally.

  • Data and Campaign Manager

    2 weeks ago

    Brackenfell, South Africa ShopriteX Full time

    **Role Purpose** The Data and Campaign Manager is responsible for driving customer engagement through the strategic execution of targeted campaigns. By designing and managing effective Customer Journeys and overseeing the direct marketing calendar, they enhance brand interaction and foster customer loyalty. Leveraging deep expertise in customer segmentation...

  • Digital Campaign Manager

    4 months ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: The purpose of the Digital Campaign Manager role is to maximise ad delivery efficiency and effectiveness through the successful execution of the digital campaign strategy and all related operations. The role uses data and technology to develop and fulfil complex, integrated, and multichannel digital campaigns, ensuring creative and...

  • Digital Campaign Manager

    3 weeks ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: The purpose of the Digital Campaign Manager role is to maximise ad delivery efficiency and effectiveness through the successful execution of the digital campaign strategy and all related operations. The role uses data and technology to develop and fulfil complex, integrated, and multichannel digital campaigns, ensuring creative and...

  • Digital Campaign Manager

    3 weeks ago

    Brackenfell, South Africa Shoprite Group Full time

    Closing Date - 2024/10/23 - Reference Number - SHO241016-5 - Job Title - Digital Campaign Manager - Job Type - Permanent - Location - Country - South Africa - Location - Province - Western Cape - Location - Town or City - Brackenfell, Cape Town - Purpose of the Job The purpose of the Digital Campaign Manager role is to maximise ad delivery efficiency and...

  • Rainmaker: Epos Campaign Manager

    3 weeks ago

    Brackenfell, South Africa ShopriteX Full time

    **Role Purpose** **Role Description** - Establishes campaign management best practices, frameworks, practices and guidelines. - Leads and participates across multiple accountant campaigns, providing campaign management oversight - Establishing and reviewing set up and related processes aimed to streamline the execution of ePOS campaigns via a centralised...

  • Marketing Campaign Manager

    5 months ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: An exciting opportunity exists in the Marketing team for an individual who is ready and able to initiate, support, coordinate, manage, and report on key marketing projects. Aligning with the brand strategy, to ensure sustainable markets and continuous customer growth. **Job Objectives**: 1. Brand Strategy Implementation: Plan,...

  • Marketing Campaign Manager

    4 weeks ago

    Brackenfell, South Africa Shoprite Group Full time

    Closing Date - 2024/10/16 - Reference Number - SHO241009-2 - Job Title - Marketing Campaign Manager - Job Type - Permanent - Location - Country - South Africa - Location - Province - Western Cape - Location - Town or City - Brackenfell, Cape Town - Purpose of the Job An exciting opportunity exists in the Marketing team for an individual who is ready and...

  • Marketing Campaign Manager

    4 weeks ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: An exciting opportunity exists in the Marketing team for an individual who is ready and able to initiate, support, coordinate, manage, and report on key marketing projects. Aligning with the brand strategy, to ensure sustainable markets and continuous customer growth. **Job Objectives**: 1.Brand Strategy Implementation Develop, plan,...

  • Marketing Campaign Manager

    5 months ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: An exciting opportunity exists in the Marketing team for an individual who is ready and able to initiate, support, coordinate, manage, and report on key marketing projects. Aligning with the brand strategy, to ensure sustainable markets and continuous customer growth. **Job Objectives**: 1. Brand Strategy Implementation: Plan,...

  • Marketing Campaign Manager

    5 months ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: An exciting opportunity exists in the Marketing team for an individual who is ready and able to initiate, support, coordinate, manage, and report on key marketing projects. Aligning with the brand strategy, to ensure sustainable markets and continuous customer growth. **Job Objectives**: 1. Brand Strategy Implementation: Plan,...

  • Marketing Campaign Manager

    5 months ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: An exciting opportunity exists for an individual who is ready and able to initiate, support, coordinate, manage and report on key marketing projects that align with the brand strategy, to ensure sustainable markets and continuous customer growth. Key performance areas/outputs entails: 1. Brand Strategy Implementation 2. Alignment of...

  • Marketing Campaign Manager

    5 months ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: An exciting opportunity exists in the Shoprite Financial Services Marketing team for an individual who is ready and able to initiate, support, coordinate, manage, and report on key marketing projects. Aligning with the brand strategy, to ensure sustainable markets and continuous customer growth. **Job Objectives**: 1.Brand Strategy...

  • Rainmaker: Digital Campaign Trainee

    2 weeks ago

    Brackenfell, South Africa ShopriteX Full time

    **Value Proposition** We're looking for graduate's keen to gain corporate experience at Africa's largest retailer - The Shoprite Group of Companies. Join our in-house agency, Rainmaker Media, as a digital intern to learn the ins and outs of all things digital. Our internship works on a contractual paid basis! Rainmaker Media is positioned to reach over 80%...

  • Rainmaker: Digital Campaign Trainee

    2 weeks ago

    Brackenfell, South Africa ShopriteX Full time

    Value Proposition We're looking for graduate's keen to gain corporate experience at Africa's largest retailer – The Shoprite Group of Companies. Join our in-house agency, Rainmaker Media, as a digital intern to learn the ins and outs of all things digital. Our internship works on a contractual paid basis! Rainmaker Media is positioned to reach over 80% of...

  • Digital Commerce: Marketing Campaign Manager

    5 months ago

    Brackenfell, South Africa ShopriteX Full time

    **Value Proposition** At ShopriteX we're re-imagining retail, removing friction and driving a tech-led future for the biggest retailer in Africa, and we're looking for talented minds to join our Digital Commerce team in Brackenfell, Cape Town. If you're excited by the opportunity to join the team behind Sixty60, the nation's leading grocery delivery app,...

  • Digital Commerce: Data Analyst

    5 months ago

    Brackenfell, South Africa ShopriteX Full time

    **Role Purpose** The purpose of this role is to define and implement strategies that align with marketing and business objectives, by: - Producing meaningful digital marketing KPI dashboards - Delivering monthly cross channel performance reports with actionable insights - Be a source of expertise in digital conversion optimisation for both marketing and...

  • Advertising Operations Manage

    4 months ago

    Brackenfell, South Africa Shoprite Group Full time

    **Purpose of the Job**: The Ad Operations Manager plays a crucial role in managing and optimising advertising campaigns. The Ad Operations Manager is responsible for overseeing the end-to-end process of ad campaign execution, ensuring smooth operations, and maximising campaign performance. This role requires a deep understanding of digital advertising...

  • Digital Product Data Capturer

    5 months ago

    Brackenfell, South Africa ShopriteX Full time

    Role Purpose Role Description - Enrich digital products with rich images, media, and product descriptions across all digital channels. - Accurately link related and recommended products to drive product page reviews. - Assign relevant and navigable product attributes to promote product discovery. - Engage with product data vendors and/or suppliers for...

  • Customer Engagement Manager

    2 weeks ago

    Brackenfell, South Africa ShopriteX Full time

    **Value Proposition**: We drive ShopriteX's digital agenda, staying ahead in a fast-changing world by developing and operating our digital products and services. Using both new and existing technology with agile delivery, we ensure rapid progress and provide a nurturing environment for digital skills development across technical, people, and business...

  • Print Media Manager

    3 months ago

    Brackenfell, South Africa Hamilton's In Creative Full time

    We're on the lookout for a Print Media Manager with 3 or more years of experience in an Agency setting. If you're a detail-orientated planner and executor who thrives under pressure, this may be the role for you. The Print Media Manager position is focused on the planning and execution of all print advertising campaigns. The Media Manager will engage in...