Marketing Manager

2 weeks ago


Cape Town, South Africa Vera Solutions Full time

Join our innovative, global team using technology to transform the way the social sector engages with data. We run on passion, blending diverse skill sets and experiences with a collective mission to help organizations tackle challenges and achieve greater impact. We encourage all staff to push their own boundaries and drive the company in exciting new directions. As a social enterprise, we reinvest a majority of our profits in our growth and continued pursuit of our mission and vision.

Position Overview

**Primary Responsibilities**:
Develop and execute Vera’s overall marketing strategy - understanding the company’s value proposition and ideal customer profiles, identifying key metrics, and executing marketing activities
Design and execute sophisticated and engaging content for our website, blog, social media, and newsletters that effectively communicates Vera’s mission and vision
Design and execute highly creative campaigns that drive brand awareness and engagement
Write and review thought leadership content that speaks to Vera’s expertise in digital transformation, impact measurement, portfolio management, etc.
Showcase customer success stories through content marketing, video marketing, event marketing, and webinars
Maintain events calendar; propose and secure speaking engagements
Conduct market research on competitors and industry trends
Build and maintain strategic partnerships and lead joint marketing activities
Support and enhance sales collateral and content
Prepare and present regular reports on leads, opportunities, etc.; analyze ROI and KPIs

Qualifications and Experience

**Essential**:
5+ years of marketing and communications experience
BA/BS or other undergraduate degree
Experience in visual arts/graphic and/or web design (WordPress, Canva, Photoshop)
Proven experience effectively driving consensus across diverse teams in multiple departments, time zones, and functions with individual priorities
Excellent influencing and communication skills to have impact with senior stakeholders, as well as demonstrating a thorough understanding of the organizations’ strategic business drivers
Excellent project management skills and acute attention to detail
Strong analytical ability, and experience of capturing, analyzing and delivering recommendations based on ROI data
Curiosity and problem solving skills—do problems slow you down or drive you to seek solutions?
Excellent time management and organizational skills with an ability to balance conflicting priorities effectively
Ability to work independently as well as collaborate as part of a dynamic team
Strong critical thinking, creativity and can pivot on the fly
Flexible, resourceful and proactive; commitment to learning and growth
Fluency in English (written and verbal)
Authorization to work in London

**Desirable**:
Experience working in the social sector
Passion for software-as-a-service, platform-as-a-service and innovative thinking
Experience deriving business insights from market research, internal data, and other sources
Experience with SEO
Fluency/proficiency in additional language(s)



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