Direct Sales Coordinator

5 months ago


Cape Town, South Africa Bayswater Education Full time

Due to our rapid expansion, Bayswater Education is seeking a dynamic and self-driven **Direct Sales Coordinator **to join our growing Sales Department.

It is essential for our Direct Sales Coordinator to have excellent communication and interpersonal skills, both in face to face and over the phone. As well as leading on sales, this role offers significant growth potential, as the coordinator role is also responsible for the recruitment and management of the Direct Sales team based in Cape Town.

If you are a sales professional in the education sector, with experience in sales and management, we want to hear from you.

**Key responsibilities**:

- Sell our language and professional courses to local and international students.
- Keep an updated CRM (Customer Relationship Management) and ensure your team use the CRM in the stipulated way.
- Recruit new talent into the direct sales department and make sure the training process is followed.
- Manage the direct sales team based in Cape Town.
- Make sure that the direct sales processes are followed by the team.
- Support Student Services Executives in the Cape Town school.
- Help with the marketing strategy to capture more leads and sales for the Cape Town school specially, and for other schools in the group in general: Google Ads campaigns, collaboration with other online directories, walk-ins, newsletters, etc.
- Ensuring excellent customer service is provided to our students consistently.
- Resolve problems with prospective students to ensure the student gets the best possible customer journey according to Bayswater values.

**Knowledge, qualifications and skills**
- Experience of working for the Education industry. A plus if this is in the international language sector.
- Sales experience of minimum 3 years. Education industry or services. (B2C)
- Fluency in both written and spoken English.
- One of the following languages as a second language: French, Chinese, Japanese, Turkish, German, Arabic, Portuguese, Spanish, Korean, Thai, Russian or Italian.
- Good knowledge of Excel.
- An undergraduate degree focus on business, marketing, sales, language, or tourism.
- Work experience managing people and/or experience in recruitment.
- Overseas studying/working experience, ideally with exposure to an international environment.
- Knowledge or experience in the marketing field will be a plus, especially digital marketing.
- High level of verbal and written communication skills.
- Comfortable to learn new systems.
- Well organised and able to manage a varied and demanding workload.
- Comfortable in meeting goals and working under pressure.

**Personal Attributes**:

- Approachable, friendly and caring
- Resilient with a flexible, ‘can-do’ approach to work
- Results and customer focussed
- Has high expectations of self and others
- A team player and able to build rapport and engage with a diverse range of people
- Committed to equality and diversity
- Committed to continuous improvement through being outward looking and reflective
- Passion to deliver a time of their lives experience to our students

**What we offer**:

- Competitive remuneration package based on qualifications & experience.
- Access to our wide portfolio of courses offered for free or on discounted rates.
- Training & development opportunities with extensive career growth within a global organization.
- People centric, inclusive culture with regular wellbeing and social activities.
- Regular online networking and cross-departmental meetings with the Bayswater team globally.

Bayswater Education provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Bayswater Education Group complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities.



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