Digital Marketing
5 months ago
Estate close to Stellenbosch is looking for a Digital Marketing & Design Coordinator to support and assist the Head of Marketing and to help manage all Digital Marketing and communication concerns.
Responsible for:
- Content creation & copy editing
- Prepare well-structured drafts using digital publishing platforms
- Schedule content in line with global engagement strategies
- Conduct keyword research and use SEO guidelines to optimize content
- Using social media to engage consumers, respond to questions or complaints and to promote company initiatives
- Monitoring social media and company website metrics
- Coordinate with marketing and design teams to illustrate articles
- Measure web traffic to content (e.g., conversion and bounce rates)
- Develop creative and engaging social media content
- Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Pinterest, Instagram, adapting content to suit different channels
- Creation of collateral (including, but not limited to, graphic design, logos, brochures, estate advertisements and press releases using InDesign)
- Coordination and management of all Printed Collateral across the Estate
**Requirements**:
- Relevant qualification in Marketing/Advertising, or equivalent
- Preferably 1- 2 years previous experience in similar role
- Previous design experience
- Proficient in InDesign, Photoshop and Illustrator
- Active on social media
- Knowledge of CMS
- Excellent copywriting and copy-editing skills
- Highly organized
- Strong computer literacy
- Project management experience
- Strong attention to detail
- Knowledge of web analytics
- Strong presentation skills
- Must be proficient with the English language
- Excellent interpersonal
- & communication skills
- Ability to maintain a professional working relationship with all departments
- Flexibility and Accountability
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