Marketing and Communications Consultant

5 months ago

Cape Town, South Africa Adaptive8 Full time

**Company Description**:
We are a specialist business and technology consultancy dedicated to helping our clients adapt to change so they can achieve their business goals. We deliver digital and artificial intelligence transformation services, and specialist recruitment. As part of our continued growth, we are seeking a talented Marketing and Communications Consultant to join our team.

This role offers an exciting opportunity to work with a diverse range of people and clients and contribute to the success of our marketing and communication efforts.

As a Marketing and Communications Consultant, you'll be at the heart of crafting and executing marketing and communication materials for our company and for our clients. You’ll be hands-on, diving into projects, understanding what we want to achieve, and finding ways to make it happen. Your creativity and problem-solving skills will be key as you support our client work and our own marketing activities, helping us grow and succeed with fresh ideas and effective strategies across a number of channels.

**Responsibilities**:
**1. Content & Messaging Development**:

- Create compelling content, including copywriting, storytelling, and visual assets, to communicate key messages and value propositions to target audiences.
- Collaborate with internal teams, designers, and CMO to produce high-quality content and collateral that resonate with target audiences.
- Follow brand messaging guidelines, tone of voice, and style guides to ensure consistency and coherence across all marketing and communication channels.

**2. Digital Marketing and Social Media Management**:

- Manage social media channels, including content creation, community management, and performance tracking, to enhance brand visibility and reputation.
- Monitor and analyse digital marketing metrics and KPIs to measure campaign performance, identify insights, and optimise tactics for continuous improvement.

**3. Planning and Execution**:

- Conduct research and analysis to identify market trends to inform marketing planning.
- Develop integrated marketing and communication materials that encompass a mix of traditional and digital channels to reach target audiences effectively.
- Execute marketing campaigns and communication initiatives, ensuring alignment with our objectives, timelines, and budgets.

4. **Client Relationship Management**:

- Cultivate and nurture solid connections with clients, getting to the core of their business goals, to understand their desired outcomes and key messages.
- Support clients with their internal change communications, offering hands-on assistance with their communication requirements.
- Work alongside the CMO to create and activate tailored change communication plans that address clients’ unique requirements and goals.

**Qualifications**:

- Bachelor’s degree in marketing, communications, or related field.
- 3 years of experience in marketing and communications roles, with a proven track record of developing and executing successful campaigns.
- Strong strategic thinking and analytical skills, with the ability to translate insights into actionable recommendations and plans.
- Excellent communication, presentation, and interpersonal skills, with the ability to build rapport and influence stakeholders at all levels.
- Creative mindset with a passion for storytelling, content creation, and brand development.
- Experience of technology, business change or digital transformation environments.
- Proficiency in mainstream social media platforms including Meta, TikTok, Instagram, LinkedIn, Facebook, X (formerly Twitter) etc.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects and deadlines simultaneously.

**Benefits**:

- Competitive salary
- Opportunity for development and growth within a dynamic and innovative organisation.
- Collaborative and supportive work environment with a focus on mentorship and work-life balance.

**Application Instructions**:
**Job Types**: Full-time, Permanent

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