Social Media

3 weeks ago

Camps Bay, South Africa HotelJobs.co.za Full time

Must have experience and understanding of the luxury market/top end brands. At least 2 years experience in managing multi brands/portfolios. Willingness to always go the extra mile, be able to work as part of a team and on his/her own. Own transport essential

**Social Media Responsibilities**
Performing research on current benchmark trends and audience preferences
Designing and implementing social media strategy to align with our business goals
Setting specific objectives and reporting on ROI

**Job brief**
Administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers.
Manage our company image in a cohesive way and professional manner to achieve our marketing goals
Social Media Manager, we expect you to be up-to-date with the latest digital technologies and social media trends
Be flexible and able to work on weekends when needed and be present at activations to create live content
Should have excellent communication skills and be able to express our company’s views creatively
Should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

**Responsibilities**
- Set up and rollout of advertising campaigns. Includes crafting copy based around a variety of objectives.
- Custom advertising campaigns such as re-marketing and lookalike campaigns. Ongoing management and optimisation to ensure best performance. Promoting of existing events, promotions and activations
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate, edit, publish and share engaging content daily

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