Paid and SEO Social Media Manager

3 weeks ago

Johannesburg, South Africa Recruitment Dynamix (Pty) Ltd Full time

Looking for a motivated Social Media specialist who has a passion for social media, a sound knowledge of digital marketing, and can work on Paid and SEO (always on) projects.

A real social media native, highly active and comfortable with social media platforms and understanding of the different roles they play and criteria for building successful interactions.

**Duties**:

- Daily monitoring of multiple social media accounts
- Identifying key communities and platforms to engage and provide a platform to demonstrate skin expertise
- Identifying influencers, brief and work with them to establish and reinforce skincare expertise in a meaningful and credible way
- Source written content from within your team
- Proposing new content ideas based on your understanding of the brand community and the skincare social universe, being able to collaborate with creative teams and eventually create some in-the moment content on your own
- Create consumer Q&As for approval
- Scout content and accounts to interact with real time
- Monitor and report on channel performance and community learnings.
- Organize and participate in events to build community and boost brand awareness
- Specific Responsibilities:

- Accurately engage with social media campaigns across multiple platforms (Facebook, Twitter, Instagram, TikTok, YouTube) in line with brand tone and guidelines.
- Schedule social media posts accurately and timeously
- Build content calendars in line with social media best practice.
- Campaign optomisation - Monitor and measuring the impact of content, and analysing, reviewing and contributing to the delivery of Social Media reports.
- You will be supported by the social media and account management teams to support any agency and client requirements through administrative, community management and research tasks.
- Interpret and provide input on Content Strategy Documents
- Creation and management of effective crisis management communication

Personal Profile and Skills Requirement:
**Qualifications**:

- Qualification in Marketing, Advertising or Communications
- Facebook Blueprint, Twitter Flight School or similar social media qualifications will be advantageous
- Working experience (or internship) in social media and/or community management for a brand on social media
- Experience in using social media tools (eg. Falcon IO, Sprinkler, Hootsuite, Sprout Social)
- Journalist, editorial and possibly digital research experience will be advantageous
- 3+ years experience

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