Marketing Coordinator
4 months ago
Job description
**Marketing Coordinator duties and responsibilities**:
Assist in the development and execution of marketing strategies that align with FCA’s goals.
Set, plan and implement social media and communication campaigns and strategies
Provide engaging text, image and video content for all social media and professional accounts
Respond to customers in a timely manner, within campaign communities
Monitor, track and report on feedback and online reviews for continuous improvement
Organise and manage events to boost brand awareness
Coordinate with Marketing, PR and Communications teams
Liaise with Development and Sales departments
Build relationships with customers, industry professionals and journalists
Stay up-to-date with digital technology trends
Serve as a point of contact for the company’s social media platforms such as Facebook, LinkedIn, YouTube, Instagram, forum and blog
Interact with community members and customers in a professional, personable, and timely manner to grow and keep the community alive
Work with the marketing, creative, and customer experience team to create high quality, engaging, relevant, and timely content
Manage the social media editorial calendar and ensure the content is published by the stipulated deadlines
Foster and strengthen new relationships with key influencers within the community
Experience using social media management tools such as Hootsuite, Sprout Social, Social Pilot.
Photography skills/Go pro skills
Deploy social listening tools to monitor positive/negative comments and topic trends, and strive to boost engagement and resolve any potential conflicts that may affect brand reputation
Generate comprehensive reports on overall community sentiment and notable trends and provide meaningful feedback
Keep up to date to the latest social media trends and emerging social media platforms in the industry
Experience
2-3 years minimum experience fulfilling the marketing role for a business or consumer brands’ social media platforms.
Strong understanding of social media platforms and best practices.
Ability to identify and track relevant community KPIs
Excellent verbal communication skills
Excellent writing skills
Excellent interpersonal and presentations skills
Hands on experience with social media management
Ability to interpret website traffic
Knowledge of online marketing
Attention to detail, critical-thinker and problem-solver
Ability to work within a team of digital specialists and contribute effectively
Understanding of the digital and social media landscape both locally and internationally
Professional demeanor internally and externally when dealing with clients
A thorough understanding of social media platform guidelines
Strong administrative skills and superb attention to detail
Deadline and results driven
Ability to multitask and work under pressure
**Qualifications**:
Higher Certificate/Diploma/BA degree in marketing, communications, English and/or Media Studies or relevant degree.
If you are passionate about social media and are excited about the opportunity to work in a fast-paced agency environment, please submit:
Your resume,
Cover letter,
Previous/current social media platforms, and
Examples of photography/content writing pieces.
We look forward to hearing from you
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