Social Media Manager

2 weeks ago

Johannesburg, South Africa Recruitment Matters (Pty) Ltd Full time

Our client is looking for a Social Media Manager to join their team.

**Responsibilities**:

- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
- Create, generate, edit, publish and share original and creative daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
- Communicating with social media followers, including responding to queries in a timely manner.
- Create consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community.
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
- Maintain corporate identity.
- Identify opportunities for sales strategy improvement, lead generation and audience growth.
- Suggest and implement new features to develop brand awareness.
- Optimising social media channels and online reputation and performance.
- Set specific objectives and report on ROI.
- Engaging with influencers.
- Any other task that may be required for the smooth running of the department.
- Work in conjunction with the various departments as required to ensure effective communication is sent from yourself to the relevant departments. Manage the communication process with the departments as per deadlines.
- Communication is essential across all departments.

**Key Skills**:

- Work in a professional manner both internally and externally that is respectful to all customers; internally across all cultures and reporting structures. Ensure that your behaviour is consistently in line with “Antonio’s Rules of Engagement” and our core values of:

- Integrity.
- Teamwork.
- Customer Centricity.
- Partnership.
- Innovation and Creativity.
- Sustainable Value Creation.
- Analytical, multi-tasking and time-management skills, with the ability to prioritize tasks.
- Ability to deliver creative content (text, images, video).
- Ability to work in a fast-paced, high-pressure environment.
- Always maintain leadership attributes.
- Adobe Creative Suite (Illustrator / InDesign / Photoshop).
- PowerPoint.
- Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
- An ability to work independently.
- Extensive stakeholder relationship management experience.
- Multi-tasking and time-management skills, with the ability to prioritize tasks.
- Ability to work in a fast-paced, high-pressure environment.
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.
- Understanding of SEO and web traffic metrics.
- Experience with doing audience and buyer persona research.
- Good understanding of social media KPIs.
- Familiarity with web design and publishing.
- Excellent multitasking skills.
- Critical thinker and problem-solving skills.
- Team player.

**Qualifications**:

- Higher Certificate in journalism, communications, marketing, or a related field.
- 3 or more years of social media experience including design and planning and managing content in a corporate, or agency setting.

**Job Types**: Full-time, Permanent

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