Manager: Research and Technical Marketing
3 days ago
**PRIMARY PURPOSE OF THE POSITION**
Accountable for the implementation of tactical work plans and formulating dynamic marketing research, segmentation, market planning, and technical content management.
Developing strategies with particular emphasis on the achievement of the desired sales results that will position the Scheme favourably in relation to other top open medical schemes and resonate with the general public, as well as continuous improvement of disciplines within the organization and service quality to key stakeholders.
**PRIMARY REQUIREMENTS**
- Matric
- Bachelor of Social Sciences/Commerce in Marketing/ Research/ Market Research
- Postgraduate General Marketing qualification would be a distinct advantage
- 5 years professional experience
- Knowledge and experience in gathering, analysing, interpreting, reporting, and delivering customer/stakeholder/market insights from research
- Proven ability to work on multiple projects simultaneously.
- High standard of written communication and report writing
- Knowledge and experience in a subset of the following: Desktop research, interviewing, surveying, customer immersion quantitative, and qualitative research methods
- Significant experience in a marketing research management role in an efficient, dynamic, and highly competitive environment
- 3 years in the Medical Aid industry
**Salary**: Up to R899,000.00 per year
**Education**:
- Bachelors (required)
**Experience**:
- Medical Aid Industry: 3 years (required)
- Professional: 5 years (required)
- marketing research management role: 3 years (required)
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