Social Media Content Manager

1 day ago


Sandton, South Africa Shorza Ltd Full time
Job Overview:
We're looking for a highly skilled digital marketing content manager to join our team at Shorza Ltd. As a key member of our marketing department, you will be responsible for creating, curating, and managing published content across various social media platforms. Your primary objective will be to develop and implement a comprehensive social media strategy that enhances our online presence, improves marketing efforts, and boosts brand awareness and customer engagement.

The ideal candidate will have excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, and other social media best practices. They will also have a strong understanding of SEO and web traffic metrics, as well as experience with social media analytics and reporting tools such as Hootsuite and Sprout Social.

We offer a competitive salary of £35,000 per annum, based on experience. In addition to a competitive salary, we also offer a range of benefits including flexible working hours, professional development opportunities, and a dynamic work environment.

Key Responsibilities:
1. Content Creation: Create, curate, and manage published content (images, videos, and copywriting) across various social media platforms. Develop and maintain a content calendar to ensure timely and consistent posting.
2. Community Management: Respond to comments, messages, and customer inquiries in a timely and professional manner. Monitor social media channels for trends, mentions, and feedback. Engage with followers to foster a positive community and enhance user experience.
3. Analytics and Reporting: Monitor, track, analyze, and report on performance metrics (e.g., likes, shares, comments, engagement rates). Use data insights to refine and improve future social media strategies.
4. Advertising and Campaign Management: Plan, execute, and optimize paid social media campaigns across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn). Monitor and analyze ad performance, adjusting strategies to improve ROI.
5. Innovation and Collaboration: Stay up-to-date with the latest social media best practices, technologies, and trends. Experiment with new content types, formats, and strategies to keep the brand relevant. Collaborate with influencers and industry professionals to expand reach and credibility.

Qualifications:
- Bachelor's degree in marketing, communications, journalism, or a related field.
- 1-2 years of proven work experience as a digital marketing coordinator or similar role.
- Excellent written and verbal communication skills.

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