Digital Marketing Specialist

3 weeks ago


Johannesburg, South Africa Logik Recruitment Full time

Digital Marketing Specialist urgenty required

BCom Degree in Journalist, Communciations, Marketing, Related Field

Minimum 3 years of Digital and Social Media experience including planning, managing and executing content in a coroporate or agency setting

Digital Marketing experience

Experience with SEO and SEM Strong written, verbal and collaboration skills

Experience as a digital and social media specialist or similar position

Experience using various analytics software

Excellent knowledge of digital media platforms including Google Analytics, LinkedIn, Twitter, YouTube and Facebook, Wordpress

Intermediate to Advanced knowledge of SEO (title tags, meta data, keywords)

Ability to use multple digital media for brand awareness and lead generation

The Digital Media Specialist focus is to assist in using insights gleaned from digital media data and analytics, while also managing campaings ads and overseeing execution on the digital platforms. Attract new users and engage current users, design and write copy, manage digital/social communites and analyse data to see what's working, what's not and reinforce or refocus key messages accordingly, and help convert brand fans into loyal customers with engaging, responsive, consistent, purposeful, timely and relevant posts - all of which plays an integral role in lifting brand awarenes of the Company. The role requires close collaboration with Growth Unit peers and other business units.



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