Event & PR Brand Manager

2 weeks ago


Johannesburg, South Africa L'Oreal Full time

**Plan, develop and execute events in line with the brand strategy for L’Oreal Paris and Garnier.**

**MAIN TASKS & RESPONSIBILITIES**:

- End-to-end management of events, not limited to but including new product launches, influencer events, launches to retailers and customers, internal launches, press launches, and brand social events with consumers and influencers.
- Work closely with the marketing team to ensure full brand alignment on events.
- Produce and execute inspiring events in line with Global standards.
- Develop and communicate a full calendar of media relations activity for pre-defined events.
- Manage an events budget and provide full financial reconciliation post-event.
- Oversee vendors and suppliers at build-up, on the day of, and on the breakdown of events.
- Manage event logistics including location scouting and venue hire, catering requirements, guest lists, technical requirements, stage design, décor and program planning.
- Engage with brand ambassadors, celebrities, and esteemed guests of the brand.
- Create activation touchpoints and innovative gifting for all events.
- Foster the Corporate Identity of the brand by managing the design, look, feel, and theme of the event.
- Engage with and grow a network of media and public relations stakeholders to build brand equity.

**SKILL, KNOWLEDGE REQUIREMENTS AND EXPERIENCE**:

- BA Communications Science or similar
- Minimum 5 years of professional experience in relevant fields (FMCG Marketing, event or PR agencies)
- Proven Project Management experience
- Knowledge of the L’Oréal Paris and Garnier brands
- Good rapport with existing agencies and internal stakeholders
- Excellent communication skills - both written and verbal

We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital status, medical condition or disability. We adhere to all local Labour Relations legislation.
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