External Events Specialist

3 weeks ago

Johannesburg, South Africa South African Bankers Services Company Pty Ltd Full time

**Job Description**:
BankservAfrica form part of the South African National Payments System and are a trusted partner of the financial industry, including banking institutions, and therefore require that employees adhere to unwavering standards of honesty and transparency in performing their duties.

**PURPOSE**

The main purpose is to ensure that events and activations are designed and delivered in line with the business needs and always build brand and reputation.

**You will engage with the following stakeholders**:

- Marketing team
- Internal business units
- Customers
- Suppliers

**Your key responsibilities include**:

- Ensure adherence and add input to the effective and accountable processes around events that meet the needs of the business
- Ensure that events practices are aligned to marketing deliverables and business requirements
- Ensure that events are aligned to the brand strategy
- Identify trends and opportunities aligned best practices around events
- Participate in marketing brainstorming sessions to solve business communication challenges
- Identify and scope opportunities for improvement / innovation
- Deliver campaigns that are aligned to the company and brand values and standards
- Events meets the needs of the business and effectively communicates the intended messages
- Ensure effective use and selection of relevant platforms
- Appropriate selection of promotional items and alignment to campaign messaging
- Work with business to strengthen and increase our position in the market through effective events
- Work with business to develop and increase reputation through strategic events
- Effective and responsible supplier, venue and contractor management
- Reports about the activation in terms of event effectiveness against the brief and business requirements
- All events and branding at events must be aligned to the BankservAfrica brand
- Implementation of the marketing plan in conjunction with the marketing team
- Ensure that events are implemented and aligned to strategic business initiatives

**QUALIFICATION / KNOWLEDGE**
- Three year marketing qualification or similar
- Creative thinker
- Strategic thinker
- Understanding of the payments industry is desirable
- Effective project and event management skills
- Effective planning and organisational skills
- Required computer literacy levels
- Proficient English language skills
- Professional writing skills
- Ability to work as part of a cross-functional team
- Attention to detail
- Ability to multitask
- Ability to work under pressure
- May be required to work after hours and on weekends

**EXPERIENCE**
- 5 years’ experience in an events specialist role
- 5 years’ experience in event management
- 5 years working experience in a corporate environment
- Evidence of successful events

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