Social Media Strategist
1 month ago
**About Us**:
We are a dynamic UK-based marketing agency specializing in delivering innovative and results-driven campaigns for our diverse range of clients. We are passionate about helping brands grow their online presence and are seeking a talented **Social Media Strategist** to lead our social media wing.
**Role Overview**:
As the Social Media Strategist, you will be at the forefront of creating, managing, and executing cutting-edge social media strategies for our clients. You will lead the efforts and work collaboratively with content creators, designers, and clients to ensure campaigns meet and exceed expectations. This is a fully remote role requiring a self-motivated and proactive professional with a deep understanding of social media trends, analytics, and strategies.
**Key Responsibilities**:
- ** Strategy Development**: Design and implement social media strategies tailored to clients’ business goals across platforms like Facebook, Instagram, LinkedIn, Twitter, and TikTok.
- ** Campaign Management**: Oversee the creation, execution, and optimization of social media campaigns to drive engagement, growth, and ROI for clients.
- ** Content Oversight**: Collaborate with content creators to produce high-quality, engaging, and on-brand content for multiple platforms.
- ** Analytics and Reporting**: Use social media analytics tools to track performance, generate insights, and provide actionable recommendations to clients.
- ** Client Collaboration**: Serve as the main point of contact for social media clients, maintaining strong relationships and ensuring satisfaction.
- ** Trend Monitoring**: Stay ahead of social media trends, tools, and platform updates to incorporate innovative approaches into campaigns.
**Requirements**:
- 5-7 years of experience in social media marketing, preferably in an agency environment.
- Proven track record of managing successful social media campaigns across multiple platforms.
- Strong understanding of social media analytics tools (e.g., Sprout Social, Hootsuite, Meta Business Suite).
- Excellent written and verbal communication skills.
- Leadership experience, with the ability to inspire and guide a team.
- Experience in managing client relationships and presenting campaign performance.
- Creative mindset with a keen eye for design and storytelling.
- Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.
**Preferred Skills**:
- Experience with paid social media campaigns and budget management.
- Knowledge of SEO and its relationship with social media.
- Familiarity with social listening tools and influencer marketing strategies.
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