Social Media Marketing Specialist

3 weeks ago


Durban, South Africa Sandi Crowther Recruitment Full time

KwaZulu Natal, Durban

**Umhlanga. **Sports fanatic with
** **Bachelors Degree / Diploma in Marketing, Communications or related field and strong understanding of social media platforms and trends secures Social Media Marketing Specialist role with growing concern within the online sports betting and casino games industry. Must have knowledge and experience in Facebook Ads Manager, LinkedIn Advertising, SEO, and Google Analytics.

Develop and execute social media marketing strategies across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok and others. Create engaging content, monitor social media activity and respond to comments, messages, and reviews, and analyse and report on social media metrics.

Develop and manage social media advertising campaigns and engage with social media influencers and develop partnerships.

**Requirements**:

- Passion for sports and online betting with a thorough understanding of casino games and an up-to-date knowledge of the industry
- Knowledge of sports betting promotions and products
- Sports fanatic, especially soccer
- Bachelor's Degree / Diploma in Marketing, Communications, or a related field
- Proven experience in social media marketing, preferably within the sports betting industry
- Excellent written and verbal communication skills
- Strong understanding of social media platforms and trends
- Experience with social media management tools such as Hootsuite or Sprout Social
- Experience with social media advertising platforms such as Facebook Ads Manager and LinkedIn Advertising
- Knowledge of SEO and Google Analytics
- Strong project management skills

For more information please contact:

- Jess Kidwell



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