Social Media and Content Specialist

2 weeks ago

Cape Town, South Africa Gift Baskets Overseas Full time

Do you consider yourself a professional wordsmith with experience in creating a wide variety of content? Giftsenda, an international corporate gifting platform, is looking for a passionate content creator with a flair for words and the ability to manage social media platforms to grow our channels and brand awareness.

If you are a self-starter who enjoys owning projects and wants to be part of an international software company as an integral part of a small marketing team, this is for you. What’s more, you can work remotely and enjoy the benefits of flexible working hours, as long as deadlines are met. All you need is the skill, a willingness to learn, your own PC and a good internet connection. The rest of the story is waiting to be written.

**Responsibilities and Tasks**
- Writing and proofing content for the following media formats:

- Blog Posts
- Website Pages
- Infographics
- White Papers
- Social Media Posts
- Product Guides
- Catalogs
- Knowledge Base Articles
- Newsletters
- Video Scripts
- Managing social media platforms to grow our following and increase brand awareness.
- Assisting with other administrative tasks, such as updating company listings, link building outreach and research.

Nice to have:

- Although not a requirement, past experience in B2B marketing or demand generation is a strong plus.
- The ability to assist with graphic design tasks would be beneficial, these would include:

- Social media images
- Videos for social media

**Job Requirements**
- **Essential Requirements**_
- Exceptional social savvy: an in-depth knowledge and interest in social media (including Facebook, X, Instagram, Youtube, and more) with an up-to-the-minute knowledge of the latest social trends / platforms and industry best practice
- Good understanding of the full marketing mix
- Excellent written and verbal communication
- Outstanding, witty and creative editorial skills
- Highly creative with ability to think outside the box
- Strong project management skills
- The ability to be reactive and adaptability to work in a fast-paced environment
- Will need to be able to take instruction, but also add value to the goals and planning set by the Digital Marketing & Brand Manager
- Proficiency in Google Workspace experience advantageous
- Motivated self-starter with a drive for results
- Excellent command of the English language
- Must have some knowledge of SEO writing best practices or be willing to learn.
- Graphic design skills - experience with Adobe Photoshop, Canva, or Illustrator will be a plus.
- Willingness to work during the December holidays.
- Must be willing to assist with other relevant tasks and projects.
- Must have an entrepreneurial mindset to challenge the status quo and bring innovation and enthusiasm into the marketing process.
- **Expected Duties/Qualities**_
- Has good communication skills and keeps the relevant stakeholders informed if there are any delays or problems with tasks.
- Has the ability to work independently and manage time effectively but also be a part of a team.
- Has a high level of accuracy when writing content and performing other marketing tasks.
- Is flexible with meeting times and is able to work with an international team.
- Uses Asana, Hubspot and other communication platforms correctly to facilitate teamwork and collaboration and to keep the relevant stakeholders updated on task progress.
- Completes tasks in a timeous manner and meets deadlines.
- Tasks are completed according to the briefs that have been provided.
- Takes constructive criticism and learns our standards for writing.
- Uses information from all departments to improve and aid in content creation.
- Is a good team player and thinks outside of the boundaries of his/her position to help others.
- Is ready to change and adapt to unusual or unexpected situations with grace.
- Takes initiative and tries to understand the marketing landscape for which content needs to be created.
- Ensures that all social media activity aligns with the social media strategy as determined by the Digital Marketing & Brand Manager and upholds the brand guidelines.
- Has a PC or laptop and access to a good internet connection.

**Job Types**: Full-time, Permanent

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