Paid Media Specialist

2 weeks ago

Cape Town, South Africa PinPoint Media Full time

**Paid Media Specialist**
**Data-driven, human-inspired content.**

**Location**:Cape Town, South Africa.

**Who & What are we?**

We’re a data-driven, human inspired strategic content marketing agency built for business and scaling internationally.

Working with brands around the globe delivering scalable and measurable content and campaigns with performance focused results helping them navigate ever changing platforms and market trends.

Having recently undertaken an acquisition of performance marketing agency NOVA+ our growth continues as we look to scale internationally.

**What will you be doing?**

At PinPoint Media, we understand the importance of emerging platforms for performance driven digital content. Our data-driven, human-inspired approach ensures that our content and campaigns cut through and deliver for our clients.

We are looking for a strategic talented **Paid Media Specialist **with a good knowledge of the agency and digital landscape. You will join our fantastic international team of ambitious and driven creatives supporting every touchpoint of the business from client services to creative and production.

Our environment encourages knowledge sharing, learning, and mentoring as the team grows. As a business, we welcome new thinking, fresh ideas and points-of-view.

**Role & Responsibilities**
- Developing, implementing, and managing Paid Social campaigns across platforms such as Facebook, Instagram, TikTok, X, LinkedIn, and others.
- Monitoring campaign performance metrics, including CTR, CPC, Conversion Rates, ROAS, CPA, Hold and Hook Rates, among others.
- People management and client liaison.
- Responding promptly to client communications, providing regular and concise performance updates, with actionable insights.
- Conducting brand and audience research to effectively target ads and maximise campaign performance.
- Writing engaging ad copy, and providing data-driven recommendations for ad creative, that resonate with target audiences and align with brand messaging.
- Collaborating with our internal content and design teams to ideate and develop high performing paid assets.
- Optimising campaign settings, audience targeting, and ad creatives to improve performance and achieve KPIs.
- Continuously testing and experimenting - finding opportunities to improve campaign performance, driving exceptional results and fuelling account growth.
- Monitor daily budget pacing to ensure optimal allocation and maximise campaign effectiveness. Staying up-to-date with industry trends, platform updates, and best practices across the Paid Media advertising landscape.

**Skills & Experience**
- At least 3 years’ experience in a similar role.
- In-depth knowledge of social media platforms - hands-on experience with Facebook, Instagram, Tiktok and Linkedin.
- Demonstrable professional experience working in-account, setting-up and managing Paid Social campaigns for diverse clients, across multiple channels.
- Experience in paid creative, e-commerce brands, and analytics tools will be an advantage.
- Agency experience preferable.
- Copywriting writing experience.
- Must be detail-oriented, diligent and well organised.
- Great team player with a client-centric focus.
- Confident and articulate, with the ability to voice and share ideas and opinions both internally and with clients.
- Ability to work to deadlines in a fast-paced environment.
- A problem solver who is proactive and driven.
- Self-motivated and ambitious.
- Sense of humour.
- Personable
- Socially minded.
- Eager to learn.

**What’s in it for you?**
- Clear progression, training, development & career planning.
- Company annual profit share scheme.
- Flexi-Working & Flexi-Hours.
- Fantastic, friendly, close-knit team.
- Monthly Recognition Scheme.
- Annual awards.
- 3, 5 & 10 year anniversary awards & additional annual leave.
- Regular company socials - anything from go-karting to clay-pigeon shooting Strictly no ‘team-building’ torture
- Employee referral bonus.
- Summer and Christmas parties plus quarterly incentives.
- 23 days holiday allowance + bank holidays.
- Employee Assistance Programme & Mental Health First Aiders.
- Monthly one to ones with your Line Manager and Biannual appraisals.

**R450,000 - R700,000 p/a **dependent on experience** plus benefits.**

**Are you in?

  • Paid Media Specialist

    4 weeks ago

    Cape Town, South Africa AKQA Inc Full time

    Paid Media Specialist At AKQA Performance we imaginatively apply art and science to create transformative experiences, accelerate growth and future-proof organisations. AKQA Performance designs every touchpoint along the customer journey with unmatched native ability to define, find, connect, and inspire audiences across all brand interactions. At...

  • Paid Media Specialist

    6 days ago

    Cape Town, South Africa Growthlabs Full time

    We’re Growthlabs, based in Bristol, UK. We’re a small team with ambitious growth plans! Embark on an exciting journey with us as we search for a talented Paid Media Specialist to join our vibrant and dynamic team. This is not just a role; it's an opportunity to be at the forefront of shaping client success through innovative and effective paid media...

  • Paid Media Specialist

    4 weeks ago

    Cape Town, South Africa Azure Flask Full time

    We are looking for a Paid Media Specialist to manage Google Ads and Facebook Ads PPC campaigns. **Responsibilities Include**: - Develop exciting and attractive landing pages as required using company templates and tools - Analyze clients campaigns - Manage monthly spend - Conduct keyword research, create ad copy and develop reports - Create and manage paid...

  • Campaign Manager

    4 weeks ago

    Cape Town, South Africa Mark1 Media Full time

    We are looking for a hot shot paid social media campaign manager to join our team at Mark1. The campaign manager will manage all paid social campaigns on Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, Snapchat, etc. Duties include live campaign maintenance and optimisation as well as weekly reporting and post-campaign analysis. A successful...

  • Social Media Advertising Specialist

    4 weeks ago

    Cape Town, South Africa Recruitment Dynamix (Pty) Ltd Full time

    Great career pportunity for an experienced Social Media Advertising Specialist t within a very well established Paid Media Agency who handle interesting FMCG/Health & Beauty/Pharmaceutical/Fast Food accounts. You will be be responsible for planning, executing, and optimizing social media advertising campaigns across various platforms, including Meta...

  • Specialist - Digital Paid Media

    1 day ago

    Cape Town, South Africa Curro Holdings Full time

    Join the ranks of Curro, a leading-edge institution where opportunities for professional growth are boundless. We seek dynamic individuals equipped with a blend of creativity and dedication, ready to immerse themselves in a professional environment that values excellence and growth. If you're passionate about making a difference, your journey starts...

  • Specialist: Digital Paid Media

    6 days ago

    Cape Town, South Africa Omega HR Solutions Full time

    Join the ranks of Curro, a leading-edge institution where opportunities for professional growth are boundless. We seek dynamic individuals equipped with a blend of creativity and dedication, ready to immerse themselves in a professional environment that values excellence and growth. If you're passionate about making a difference, your journey starts...

  • Specialist: Digital Paid Media

    7 days ago

    Cape Town, South Africa Omega Human Capital Full time

    Join the ranks of Curro, a leading-edge institution where opportunities for professional growth are boundless. We seek dynamic individuals equipped with a blend of creativity and dedication, ready to immerse themselves in a professional environment that values excellence and growth. If you're passionate about making a difference, your journey starts...

  • Specialist: Digital Paid Media

    6 days ago

    Cape Town, South Africa Omega Human Capital Full time

    Join the ranks of Curro, a leading-edge institution where opportunities for professional growth are boundless. We seek dynamic individuals equipped with a blend of creativity and dedication, ready to immerse themselves in a professional environment that values excellence and growth. If you're passionate about making a difference, your journey starts here....

  • Specialist: Digital Paid Media

    6 days ago

    Cape Town, South Africa Adzuna ZA B C2 Full time

    Join the ranks of Curro, a leading-edge institution where opportunities for professional growth are boundless. We seek dynamic individuals equipped with a blend of creativity and dedication, ready to immerse themselves in a professional environment that values excellence and growth. If you're passionate about making a difference, your journey starts...

  • Senior Paid Media Specialist

    4 weeks ago

    Cape Town, South Africa Salt Recruitment Full time

    You will be responsible for: - Develop and present paid media strategies and plans and manage budgets and campaigns across a multitude of brands. - Client liaison - Team management, performance reporting, campaign tracking and paid media insights - You will also work on all aspects of Paid Media from Strategy to implementation Salt is acting as an...

  • Senior Paid Media Specialist

    4 weeks ago

    Cape Town, South Africa Salt Full time

    You will be responsible for: - Develop and present paid media strategies and plans and manage budgets and campaigns across a multitude of brands. - Client liaison - Team management, performance reporting, campaign tracking and paid media insights - You will also work on all aspects of Paid Media from Strategy to implementation Salt is acting as an...

  • Head of Paid Media Marketing

    1 day ago

    Cape Town, South Africa Twisted Fox Creative Full time

    **Job Title: Head of Paid Media Marketing** **Company Overview**: Join the innovative team at Twisted Fox Creative, a leading creative agency dedicated to delivering cutting-edge marketing solutions. We thrive on creativity, collaboration, and pushing the boundaries of what's possible in the digital space. As we expand our offerings, we're seeking a...

  • Paid Media Manager

    6 days ago

    Cape Town, South Africa Someu Full time

    **Key Responsibilities**: - Strategize, plan, and execute paid media campaigns across multiple digital platforms such as Google AdWords, Facebook, Instagram, LinkedIn, and more. - Monitor, analyze, and report on campaign performance, adjusting strategies to maximize efficiency and ROI. - Manage budgets and forecast spending to ensure optimal allocation of...

  • Paid Media Manager

    4 weeks ago

    Cape Town, South Africa Aramex Full time

    **Key Responsibilities** - Manage the entire marketing deliverable cycle including initial planning, creative briefing, implementation, monitoring, optimization, analysis and reporting - Lead and support the implementation of our paid marketing strategies to drive awareness, leads, app downloads and revenue growth - Generate weekly, monthly and quarterly...

  • Intermediate Paid Media Specialist

    7 days ago

    Cape Town, South Africa Boardroom Appointments Full time

    **Key purpose**: Were looking to hire a dynamic, ambitious and results-orientated Paid Media Specialist with more than two years of experience in Google and Facebooks advertising platforms, based in our digital command centre in Cape Town. **Duties and responsibilities**: - Act as a seamless interface between the clients, partners and the digital...

  • SEO & Paid media specialist

    7 days ago

    Cape Town, South Africa Persona Staff Full time

    Your mission, should you choose to accept it:Command the SEO battlefield, conquering Google Ads and Meta Ads with finesse.Craft and implement PPC strategies that send our client's products soaring to new heights.Embark on epic keyword quests, uncovering hidden treasures that boost search engine visibility.Collaborate with content creators to weave SEO magic...

  • SEO & Paid media specialist

    6 days ago

    Cape Town, South Africa Persona Staff Full time

    Your mission, should you choose to accept it: Command the SEO battlefield, conquering Google Ads and Meta Ads with finesse. Craft and implement PPC strategies that send our client's products soaring to new heights. Embark on epic keyword quests, uncovering hidden treasures that boost search engine visibility. Collaborate with content creators to weave SEO...

  • SEO & Paid media specialist

    6 days ago

    Cape Town, South Africa Adzuna ZA B C2 Full time

    Your mission, should you choose to accept it:Command the SEO battlefield, conquering Google Ads and Meta Ads with finesse.Craft and implement PPC strategies that send our client's products soaring to new heights.Embark on epic keyword quests, uncovering hidden treasures that boost search engine visibility.Collaborate with content creators to weave SEO...

  • Superbalist - Head of Paid Media

    4 weeks ago

    Cape Town, South Africa Takealot Group Full time

    **We're looking for people who**: - are decisive - are continuously learning & improving - think big - are proactive - obsess about the customer and the customer experience - are accountable - collaborate - are trustworthy, approachable and open minded - simplify processes and solve complexity - diverse and inclusive If that sounds exciting to you, then...