Digital Agency Account Manager

2 days ago


Cape Town, South Africa Ad Talent Africa Full time

A fabulous opportunity with a large retail group has become available for a Digital Account Manager: Agency.

**Responsibilities**:

- Sell and manage online media campaigns to media agencies and clients whilst achieving marketing objectives
- Grow the omni-channel media offering
- Drive growth with client base and develop new relationships with digital media agencies to generate revenue
- Improve profitability and increase online media spend
- Identify sales opportunities and analyse closed-loop campaign performance
- Develop a growth strategy for the account focused on delivering financial gain and customer satisfaction together with the Head of Agency Sales
- Achieve and exceed allocated overall digital sales revenue budgets
- Retain and grow revenue on a designated portfolio of digital clients and agencies
- Actively research, seek out and cultivate new business opportunities to drive business growth
- Efficient management of all sales processes and systems
- Monitor campaigns executed to ensure all deliverables are met
- Work alongside Ad Operations to guarantee the best possible campaign outcome thus ensuring the opportunity for return business
- Conduct research to identify new markets, customers and opportunities to drive business growth
- Build long-term relationships with new and existing customers
- Ensure constant and effective flow of communication between agency, client and suppliers

**Requirements**:

- Degree or Diploma in Marketing, Media or a related field
- +3 years'** **agency or client facing digital media sales experience in a leading media / digital sales environment
- Demonstrated experience growing customer spend and a proven successful track record of achieving revenue targets
- Strong media sales background (traditional and digital)
- Retail media knowledge and experience
- Experience presenting to large and small audiences across stakeholder levels and groups within a business context
- Has a well-established external media and direct client network
- Proficiency in MS Office and CRM software (e.g., Salesforce)
- Proficiency in Power BI advantage


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