Brand Manager

4 days ago

Cape Town, Western Cape, South Africa Integration Resourcing Full time

BRAND MANAGER – FMCG/LIQUOR

Our Client is a market leader in the liquor industry in South Africa. They manufacture and market highly recognisable local and international brands.

ROLE OVERVIEW
In consultation with the Portfolio Manager, the Brand Manager is accountable for the development of the brand strategy within a broader portfolio. Commercially, the Brand Manager is equally accountable to drive volume and value growth within the portfolio.

KEY RESULT AREAS

• Ensures brand volume and value growth in line with the Portfolio plan

• Develop brand strategies that are aligned with the brand role in the portfolio and the context of the current environment & trends

• On time and in full execution of brand activity plans

• Develop and influence consumer-centric brand bibles that increase differentiation between brands, deliver against the brand role in the portfolio and maximises business growth

• Understands key customers per channel, their needs and marketing platforms and applies this to operational planning

• Full understanding of competitor activity in the market, and the ability to recommend according to shifts in activity plans to deliver against short- and long-term ambitions

• Manage relationships with creative partners at a project level in a manner that ensures successful & sustained partnerships

• Develop cross-functional relationships across the business to ensure key stakeholders are aligned with brand activity plans
Management of brand budgets

QUALIFICATIONS AND MINIMUM REQUIREMENTS

• A marketing related Degree or Diploma is essential

• A minimum of 5 years of brand management experience within the Liquor industry is essential

• Experience working with global brands in FMCG is an advantage

SKILLS AND COMPETENCIES

• Proven capability in designing and implementing brand communication and activations, with measurable results aligned with brand objectives

• Strategic, creative, innovative thinker with strong operational capabilities

• Comfortable in negotiating the needs of the brand relative to those of customers, consumers, media and events partners

• Excellent organisation and communication skills (written, verbal, presentation).

• Strong analytical capability, attention to detail and numeracy

• Understanding of the retail environment and route to consumer pathways

• Strong commercial acumen

• Good problem-solving ability

• Results-orientated individual

• Persuasiveness and tenacity to sell ideas

• Excellent interpersonal skills, assertive and able to use initiative

#J-18808-Ljbffr

  • Brand Marketing Lead

    2 days ago

    Cape Town, Western Cape, South Africa Excellerate Brand Management Full time

    Job Description:As a dynamic and innovative Brand Marketing Lead, you will be responsible for developing and implementing strategic marketing plans to drive brand awareness and customer acquisition for our retail shopping centre. Your role will involve leading multi-channel marketing campaigns, analysing campaign performance, and collaborating with tenants,...

  • Brand Manager

    4 weeks ago

    Cape Town, Western Cape, South Africa Integration Resourcing Full time

    BRAND MANAGER – FMCG/LIQUOROur Client is a market leader in the liquor industry in South Africa.  They manufacture and market highly recognisable local and international brands.ROLE OVERVIEWIn consultation with the Portfolio Manager, the Brand Manager is accountable for the development of the brand strategy within a broader portfolio. Commercially, the...

  • Brand Manager

    2 days ago

    Cape Town, Western Cape, South Africa Prestige Cosmetic Group Full time

    Job Description: Brand Manager Position : Brand Manager Department : Marketing Location : Cape Town Reporting to : Marketing Manager Purpose of the Role To develop the brand strategies in South Africa and optimise the A&P investment tools, ensuring a 360 approach to all marketing strategies, ultimately growing market share, brand desirability and image in...

  • Brand Manager

    5 days ago

    Cape Town, Western Cape, South Africa HuntWave Technologies Full time

    The Brand Manager will be responsible for developing and executing strategies to build and manage the company's brand, ensuring its consistency across all marketing efforts and consumer touchpoints. This role involves overseeing the positioning, messaging, and development of marketing campaigns to strengthen the brand's presence in the market and drive...

  • Brand Manager

    3 weeks ago

    Cape Town, Western Cape, South Africa Integration Resourcing Full time

    BRAND MANAGER – FMCG/LIQUOROur Client is a market leader in the liquor industry in South Africa. They manufacture and market highly recognisable local and international brands. ROLE OVERVIEWIn consultation with the Portfolio Manager, the Brand Manager is accountable for the development of the brand strategy within a broader portfolio. Commercially, the...

  • Brand Manager

    20 hours ago

    Cape Town, Western Cape, South Africa Homechoice Full time

    homechoice is a leading South African homeware retailer. For over 35 years we've helped our customers create beautiful homes they love with an innovative range of quality products they can afford.Job DescriptionAs the Brand Manager, you will be responsible for developing and executing brand strategies to ensure the successful positioning and growth of the...

  • Brand Manager

    4 days ago

    Cape Town, Western Cape, South Africa Communicate Recruitment Full time

    Responsibilities:Develop & implement regional brand strategies aligned with business expansion goalsCreate tailored brand positioning to engage and resonate with target audiencesConduct in-depth market research to identify opportunities, trends, and customer needsManage brand campaigns that drive awareness, engagement, and customer acquisitionBuild and...

  • Brand Manager

    2 days ago

    Cape Town, Western Cape, South Africa Communicate Recruitment Full time

    Responsibilities: Develop & implement regional brand strategies aligned with business expansion goals Create tailored brand positioning to engage and resonate with target audiences Conduct in-depth market research to identify opportunities, trends, and customer needs Manage brand campaigns that drive awareness, engagement, and customer acquisition Build and...

  • Brand Manager

    2 days ago

    Cape Town, Western Cape, South Africa The Prestige Cosmetics Group Full time

    Job title : Brand ManagerJob Location : Western Cape, Cape TownDeadline : April 06, 2025Key ResponsibilitiesBusiness PerformanceFormulation of brand strategy and long-term growth plans to drive market share growth.Establishment of brand activities (trade marketing, media, new launches etc.) to drive market share growth.Be a custodian of the brand image in SA...

  • Brand Manager

    3 weeks ago

    Cape Town, Western Cape, South Africa The Prestige Cosmetics Group Full time

    Job title : Brand ManagerJob Location : Western Cape, Cape TownDeadline : April 06, 2025Quick Recommended LinksJobs by Location Job by industries KEY RESPONSIBILITIES Business PerformanceFormulation of brand strategy and long-term growth plans to drive market share growth. Establishment of brand activities (trade marketing, media, new launches etc.) to...

  • Brand Manager

    1 day ago

    Cape Town, Western Cape, South Africa Santam Insurance Full time

    This exciting opportunity for a Brand Manager is available in the Corporate Brand department based in Bellville, Cape Town or Alice Lane, Sandton.The Brand Manager interacts cross-functionally on a companywide level (mainly on a management and senior management level) and directs and works closely with the creative agency; media agency and media...

  • Brand Manager

    2 weeks ago

    Cape Town, Western Cape, South Africa Set Consulting Full time

    Brand Manager (FMCG)R900k - R1m (Neg)Cape TownSuperb career opportunity with leading FMCG Group. Supporting the Executive you will be responsible for Co-developing and executing strategies to build and maintain the brand's image and identity. The role requires strategic thinking and leadership skills to maintain a strong brand identity and drive business...

  • Brand Manager

    1 week ago

    Cape Town, Western Cape, South Africa prestigecosmetics Full time

    Join to apply for the Brand Manager role at The Prestige Cosmetics Group.Job title: Brand ManagerJob Location: Western Cape, Cape TownDeadline: April 06, 2025Key ResponsibilitiesFormulation of brand strategy and long-term growth plans to drive market share growth.Establishment of brand activities (trade marketing, media, new launches etc.) to drive market...

  • Brand Manager

    3 weeks ago

    Cape Town, Western Cape, South Africa M3 Human Capital Management Full time

    Want to be part of a dynamic an innovative team, and work with an award-winning wine portfolio? The Perdeberg Group, situated in the Paarl wine region, is looking to a appoint a creative Brand Manager with a passion for marketing. The ideal candidate has a love for wine, a strategic mindset, and in-depth industry knowledge to take the companys brand to the...

  • Brand Manager

    20 hours ago

    Cape Town, Western Cape, South Africa Prestigecosmetics Full time

    Join to apply for the Brand Manager role at The Prestige Cosmetics Group.Job title: Brand ManagerJob Location: Western Cape, Cape TownDeadline: April 06Key ResponsibilitiesFormulation of brand strategy and long-term growth plans to drive market share growth.Establishment of brand activities (trade marketing, media, new launches etc.) to drive market share...

  • Brand Manager

    5 days ago

    Cape Town, Western Cape, South Africa Ares Holdings Full time

    Job title : Brand Manager - Hey DudeJob Location : Western Cape, Cape TownDeadline : April 11, 2025Quick Recommended LinksJobs by Location Job by industries Merchandising:Product Planning and Selection: Identifying customer demand, analysing market trends, and selecting products that meet those needs. Inventory Management: Forecasting sales, managing...

  • Brand Manager

    20 hours ago

    Cape Town, Western Cape, South Africa SET Recruitment Consultants Full time

    Superb career opportunity with leading FMCG Group. Supporting the Executive, you will be responsible for co-developing and executing strategies to build and maintain the brand's image and identity. The role requires strategic thinking and leadership skills to maintain a strong brand identity and drive business growth across both existing business and new...

  • Brand Manager

    4 weeks ago

    Cape Town, Western Cape, South Africa Set Consulting Full time

    Job Title: Brand ManagerLocation: Century CityIndustry: FMCG/RestaurantPurpose of the Job: Develop and implement strategic brand initiatives to enhance brand equity and drive business growth. The Brand Manager will work closely with franchisees, marketing teams, agencies, and external partners to create and execute marketing campaigns across multiple...

  • Brand Manager

    2 weeks ago

    Cape Town, Western Cape, South Africa Set Consulting Full time

    Job Title : Brand Manager Location : Century City Industry : FMCG/Restaurant Purpose of the Job : Develop and implement strategic brand initiatives to enhance brand equity and drive business growth. The Brand Manager will work closely with franchisees, marketing teams, agencies, and external partners to create and execute marketing campaigns across multiple...

  • Brand Manager

    7 days ago

    Cape Town, Western Cape, South Africa Salt Full time

    Salt City of Cape Town, Western Cape, South AfricaBrand ManagerSalt City of Cape Town, Western Cape, South AfricaSenior Principal Consultant @ Salt | Connecting Companies with top Marketing talentSalary: R 45 000,00 - R 55 000,00 CTC per month (depending on experience). The CTC includes Medical Aid and Provident Fund contributions.Location: Cape Town (Hybrid...