Brand Manager
2 weeks ago
Brand Manager (FMCG)
R900k - R1m (Neg)
Cape Town
Superb career opportunity with leading FMCG Group. Supporting the Executive you will be responsible for Co-developing and executing strategies to build and maintain the brand's image and identity. The role requires strategic thinking and leadership skills to maintain a strong brand identity and drive business growth across both existing business and new categories.
Key performance areas
- Brand Strategy and Development
- Co-develop and implement brand strategies to ensure that the brand remains SA's most loved brand amongst consumers.
- Co-develop and implement brand strategies to position the company's new product offerings effectively in the market.
- Implement brand guidelines, messaging, and visual identity to ensure consistency across all channels and touchpoints.
- Implement and optimise digital strategies to future proof the brand amongst a younger audience.
- Market Research and Analysis
- Creative Development and Leadership
Qualifications and experience
Bachelor's degree in marketing, Hons preferred.
5 Years experience in brand management, marketing, or related roles.
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