Digital Marketing Manager

4 weeks ago


Johannesburg, Gauteng, South Africa The Talent Barn Full time

Opportunity

Digital Marketing Manager

Company

A leading retail business that operates primarily within the motor industry.

Role Overview

To develop, execute, and optimise digital marketing strategies. The ideal candidate will manage websites, paid search, social media, lead generation, and overall campaign management, ensuring alignment with brand goals. In addition, they will collaborate with internal and external teams to maximise revenue and optimise performance across multiple channels. 

Requirements

  • A bachelor's degree in Marketing, Business, or a related field is advantageous
  • Minimum of 5 years of experience in digital marketing, preferably within retail or e-commerce
  • Proven experience developing and executing successful marketing campaigns
  • Strong analytical skills with proficiency in Google Analytics, Lookerstudio, and CRM systems
  • Excellent communication skills and the ability to work effectively within a team and independently
  • Demonstrable experience with project management, social media strategy, SEO best practices, and lead generation
  • Ability to thrive under tight deadlines in a fast-paced environment
  • Established press and media contacts are beneficial
  • A technical understanding of APIs and website feeds is essential for this role


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