Marketing & Lead Generation Executive

3 days ago

Cape Town, South Africa The Legends Agency Full time

Marketing & Lead Generation ExecutiveShape the future of marketing in a growing international recruitment business Remote Cape Town | Market-related salaryAbout Our Client Our client is a dynamic and fast-growing recruitment business with multiple specialist divisions across the UK and US. With a mission to connect top talent with leading employers, they are building strong, recognisable brands in competitive markets. This is a chance to join a business with global reach, ambitious growth plans, and a collaborative culture that rewards creativity and results.The Role: Marketing & Lead Generation Executive This is a hybrid role combining marketing creativity with lead generation strategy. You will be instrumental in building brand visibility, driving candidate attraction, and generating client leads. Initially a 50/50 split between marketing and lead generation, the position is designed to evolve into a broader marketing leadership role as the business expands. This is an exciting opportunity for someone eager to shape marketing strategy, grow into management, and make a tangible impact on the business.Key ResponsibilitiesBring at least 23 years of relevant marketing experience, ideally within recruitment, professional services, or a fast-paced commercial environmentCreate engaging marketing collateral including brochures, presentations, and branded materials to support business developmentManage and grow the companys LinkedIn and social media presence with tailored content for candidates and clientsPlan and execute targeted outbound campaigns to generate client leads and attract candidatesDevelop messaging and digital content for multiple divisions and international markets (UK & US)Use email marketing, social media, and digital strategies to build candidate and client pipelinesTrack and report on campaign performance, providing insights and recommendationsWork closely with recruitment teams to align marketing activity with hiring and client growth goalsOver time, build and manage a marketing team, leading strategy and ensuring brand consistency across platformsAbout You23 years proven marketing experience, ideally in recruitment, professional services, or fast-paced commercial settingsStrong creative skills with the ability to design and develop marketing materials (Canva, Adobe Suite, or similar tools)Hands-on experience managing social media channels, particularly LinkedInUnderstanding of digital marketing and outbound campaigns for lead generationExcellent written and verbal communication skillsHighly organised, able to manage multiple projects simultaneouslyProactive, results-driven, and commercially mindedAmbition to progress into a leadership role as the marketing function grows

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