Meta Ads Specialist
3 days ago
**Lead Generation Group**is a fast-growing lead generation company specialising in generating high-quality, conversion-focused leads for clients across a range of industries. We take pride in thinking long-term, challenging assumptions, and constantly refining how we deliver value.
**Key Responsibilities**:
- Create and manage ad campaigns across Meta platforms (Facebook & Instagram)
- Monitor campaign performance and optimize for best results
- Design and implement A/B tests for ad creative and copy
- Track and report on key performance metrics
- Manage advertising budgets effectively
**Requirements**:
- Proven experience running Meta ad campaigns
- Understanding of Meta Business Manager and Ads Manager
- Experience with audience targeting and optimization
- Strong analytical skills and data-driven decision making
- Knowledge of conversion tracking and pixel implementation
- Experience with ad creative and copywriting
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