Senior Marketing Consultant
2 weeks ago
Business Unit:
Marketing
Function:Marketing Management
Date:07-Feb-2023- Discovery - Store Marketing
Senior Marketing Consultant
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About Discovery
- Discovery's core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fastpaced and dynamic environment enables smart, selfdriven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.
Key Purpose - The implementation of brand and communication strategy within required timelines, within budget and at the Discovery marketing standard.
Areas of responsibility may include but not limited to
- Input into the creation and implementation of marketing plans based on objectives and budget.
- Prepare proposals and marketing plans
- Translate communication into different media and positioning for different audiences
- Liaise with relevant business areas, marketing dpeartment and external suppliers:
- Align on marketing deliverables
- Obtain and manage approval aligned to the sign off SOP
- Manage expectations of all stakeholders
- Maintain and build reciprocal relationships
- Take endtoend accountability and responsibility for assigned marketing deliverables
- Budget monitoring and supporting the costing and approval process
- Ability to develop reporiting on projects and to identify opportunities for improvements and new ideas.
Competencies
- Ability to structure and present marketing strategies to stakeholders
- Knowledge of marketing principles and best practices
- Exceptional verbal and written communications skills
- Ability to convert technical information to audience appropriate communication
- Above average ability to multitask on multiple projects without compromising deliverables or stakeholder relationships
- Ability to critically evaluate communication elements including rationale for channel selection
- Influence and persuasion skills aligned to project deliverables
- Ability to work well in within the brand team as well as across crossfunctional teams
- Exceptional attention to detail
- Time and project management skills
Education and Experience
Qualifications:
- Minimum 3 year relevant undergraduate degree or diploma, honours preferable
- Minimum 3 years experience in Marketing, PR or Communication
- Relevant industry experience healthcare and/or financial services
- Discovery's products and business processes
- All relevant promotional channels
- Agency process and relationships
- Print and production processes
- Critical elements of successful communication
- Broader marketing planning
- Knowledge of how this role and the Discovery Health brands fit into the overall Discovery brand and marketing strategy
- EMPLOYMENT EQUITY
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