Market Development Manager

2 weeks ago

Durban, KwaZulu-Natal, South Africa Metropolitan Life Full time

Introduction
Metropolitan is one of the oldest financial services brands in South Africa.

With a 125-year legacy of serving the communities in which it operates, Metropolitan represents true empowerment in serving Africa's people through affordable financial solutions that create financial growth and security.


Metropolitan operates in South Africa, but the brand is also present in 12 African countries including, Namibia, Botswana, Kenya, Ghana, Nigeria, Lesotho, and Swaziland.

Metropolitan provides financial wellness solutions that meet the needs of low-income clients, including funeral insurance, health, savings, hospital cash-back cover, retirement solutions and life insurance.


Role Purpose


Create diverse market access opportunities in a particular region, by opening worksites and establishing, developing and maintaining relationships with key stakeholders.


Requirements:

Requirements of the Job

Qualifications:

  • Degree in Finance, Business Administration or other relevant degree
  • Valid driver's licence and own transport

Experience

  • 35 years' relevant experience in the financial services industry, particularly understanding of lower income market products and client needs
  • 2 years' experience in the management of complex projects in the financial services industry
  • Excellent presentation and negotiation skills

Duties & Responsibilities

Duties & Responsibilities

INTERNAL PROCESS

  • Implement the market access strategy for existing and new markets in line with the operating model.
  • Conduct analyses of existing key accounts (unions etc.) in a region, make recommendations on the strategic or tactical direction going forward and then implement in collaboration with the regional sales staff.
  • Manage existing key relationships and key stakeholders and ensure that these are retained.
  • Identify region specific appropriate sectors, new worksites and other key accounts, in collaboration with the stakeholders, through geomapping and geoeconomic analysis etc.
  • Provide strategic and tactical inputs to the prioritisation of potential new worksites in the context of the regional strategy.
  • Open new worksites and or other key accounts for the channel by:
  • presenting the employer/employee value proposition to the key stakeholders and
- negotiating access for consultants to the premises and
- facilitating the establishment of a stop order facility, together with the Stop order account manager
- concluding a formal agreement with the key worksite stakeholder(s) that stipulates what has been agreed regarding roles and responsibilities, timing etc.
  • Oversee the development and execution of marketing plans and activation events to launch and entrench our presence at a new worksite.
  • Oversee and/or provide inputs to a sponsorship/activation approach for a new worksite.
  • Measure and report on the success of events and the ROI of money spent in a particular worksite.
  • Involve channel representatives in the negotiations, ensure that relationships are then handed over to the right people and at the right time.
  • Assist with training of consultants and managers on the employer/employee value proposition and the skill of opening new worksites.

Competencies

Business Acumen


Understands how the business operates, what the key issues and risks are that drives business success; and how they impact on the commercial viability of potential ventures and the profitability of the Group.


Client/ Stakeholder Commitment


Anticipates, meets and exceeds client's needs by creating long lasting relationships that support the client value proposition, supports their financial wellness and ensures client centricity.


Collaboration
Prioritises the business interests of MMI and invests in the success of the group by aligning effort across divisions.

Impact and Influence


Persuades, convinces, influences and inspires others, both within MMI and externally to win support, loyalty and gain commitment to the purpose of MMI.


Drive for Results
Drive a sense of urgency, focus, accountability, agility and execution to deliver business results.

Leads Change and Innovation
Actively leads change, does what is right for the business and drives continuous improvement through innovation.

Self-Awareness and Insight
Manages self and relationships with others effectively, deals with ambiguity, uncertainty and pressure, and provides perspective in difficult situations.

Diversity and Inclusiveness


Is sensitive to individual and cultural differences and demonstrates humility and an openness to engage people from diverse backgrounds and cultures to the mutual benefit of all parties concerned.

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