Specialist: Brand
2 weeks ago
Core Description:
Responsible for providing inputs in the development and implementation of the strategies to improve the Openserve's Brand and to ensure the correct message is conveyed to external parties.
Competencies:
Functional Knowledge and Skills
Communicating; Marketing Background; Marketing Processes and Procedures; Branding; Analytical
Behavioural Competencies
Decision Making, Conceptual Ability, Cross Functional Teamwork, Leadership, Performance Achievement
Responsibilities:
Overall Portfolio management
- Manage and engage external agencies and partners
- Reporting
- Contracting and supplier sourcing support to Procurement
- Budget processing and management
- Training and facilitation
Brand Management
- Leadership profiling and thought leadership activity
- Brand management and Corporate ID management
- Property and asset brand management
Portfolio Management
- Develop and execute fully integrated B2B and B2B2C communication strategies to drive brand awareness, product education and lead generation.
- Key stakeholder relationship management.
- Premium partnership programme development and management
- Establishment (SMB and Gated Community) customer engagement relationship management and access (planning, execution and agency management)
- Support Sales strategy, product education and Brand positioning: Develop and execute strategic Sales support initiatives, ABM.
ISP partnership and support
- Client strategic engagements and ABM activities support Sales strategy
- Programme development, execution and management
- Key stakeholder relationship management
Manage creative design and content on digital platforms
Required Certification:
None
Qualifications:
Relevant 3-year degree/ diploma (NQF level 6)
Experience:
5 Years relevant experience
Special Requirements:
- Valid driver's license
- Willing to work extended hours and/shifts based on business requirements
- Willing to travel
- Ability to work under pressure
- Need to be able to think beyond the short term
Comments:
To view the job description please click on the Job Description attachment.
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