Tracking & Analytics Lead

2 weeks ago


Cape Town, Western Cape, South Africa iLaunch Full time
Experience and certification in Google Analytics is essential

Qualifications:

  • Bachelors' degree in an analytical discipline, e.g. marketing/statistics will be an advantage.
  • Google, Facebook, andHubspot certification.

Experience:

years experience in data analysis and visualisation.
years experience in mobile and website tagging and tracking.
yearsexperience using Google Analytics, Data Studio, and Google Tag Manager Implementation.

Knowledge:

  • Strong knowledge of search; SEO and SEM are critical to drive desired web visitor behaviour.
  • Knowledge of Google Optimise, Big Query and Google Attribution.
  • Knowledge of data visualisationtechniques.
  • Understanding of onsite survey methodologies and voice of the customer analysis tools.
Between - 5 Years

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