Digital and Social Intelligence Director

2 weeks ago

Cape Town, Western Cape, South Africa Ogilvy South Africa Full time
Ogilvy Social.

Lab is setting global benchmarks in digital marketing and is driven by offering our expertise to both local and international clients through a multi-market footprint.

We have enabled 'borderless ways of working', operating as connected teams and providing Creative, Content, Media and Intelligence capabilities to Ogilvy agencies and clients in more than 20 countries.

Join our globally connected team and work on challenging projects that transcend borders. Embrace a career that takes you to new horizons and make a global impact

Summary of the role:


You will lead a data analytics team to deliver high-quality social media and digital data and insights to our clients worldwide.

You will be responsible for ensuring that the team provides valuable insights and intelligence to improve our client's position and communication strategies.

You will think holistically about the clients needs and how data can be harnessed across the organisation to deliver better insights and outcomes.

The role will also require you to connect the Media, Content and Strategy teams leveraging our advanced technologies and tools and introducing new analytical skills to create actionable insights that improve our strategic outputs.

You will consult across all data & intelligence deliverables and own intelligence delivery towards other Ogilvy & WPP agencies for new business support and strategic insights.

Day to day

Main point of contact with clients to understand their business challenges and craft solutions combining our tools, methodologies, and capabilities.

Build scope of work based on clients and partners briefings.
Assign relevant resources and skillsets to incoming projects.

Manage incoming demand to the Intelligence team, prioritising and assessing requests based on priority, capacity and the suitability of the request for the team.

Develop and maintain ongoing partnerships with third-party tech vendors & explore new tools.
Lead the implementation of upskilling and coaching programs for the team.

Lead the analysis of social and digital media data through a set of tools (Synthesio, Rival IQ, GWI, SEMRush, Statista, Social Lab Proprietary Tools, etc.) based on client needs.

Support planners in developing data-validated strategies bringing data richness to what consumers are saying, sharing and searching online.
Design insightful reports and audits with actionable strategic recommendations.
Client-facing for the presentation of intelligence work.
Provide guidance to deliver world-class work to clients.
Establish strategic relationships with other markets to share data and intelligence and work together to achieve shared strategic objectives.
Increase our local and international footprint through new business development, reputation and thought leadership. Scale the team to meet the global demand for our intelligence services.
Drive the development of analytical capability across the team, proactively sharing knowledge and building networks.
Be the owner of the intelligence technology stack.
We offer
Full-time job within a growing and trendsetting agency.
Global client portfolio.
Attractive package and benefits.
Continuous trainings. Career conversation and growing opportunities.
Flexible hybrid work policy.

REQUIREMENTS:

Min eight years of experience in a digital strategy/research/data analysis company.
Minimum three years in a team management role.
Experience in social listening, social data analytics, social strategic planning, digital benchmarking, audience analysis and first-party data analytics.
Comfortable in growing senior client relationships and business.
Flexible and open to work in an agile and fast-paced environment.

Proven ability to work under the pressures of an agency environment with fast-paced objectives and multiple client and internal asks.

Self-reliant and accountable you should be able to take strategic control of all accounts within your portfolio.

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