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Senior Brand Executive
2 weeks ago
BAT is going through a significant transformation - unlike anything before. To reach our goals, we need team members who embody our values daily. Join us on this exciting journey
OPPORTUNITY AT BAT SOUTH AFRICA: SENIOR BRAND EXECUTIVE
POSITION LEVEL: Mid-management
DEPARTMENT: Marketing
SALARY: Competitive package + great benefits + leading bonus
LOCATION: Cape Town, South Africa
ROLE DESCRIPTION AND GOALS
- Support Brand Manager in developing brand plans per cluster
- Execute campaign plans in collaboration with internal stakeholders
- Assess campaign effectiveness through data analysis
- Analyze brand performance to identify issues and opportunities
- Enhance knowledge of product and packaging requirements
- Maximize ROI and Brand P&L while managing budget
- Engage with stakeholders to ensure successful program delivery
- Manage external agency partners effectively
REQUIRED EXPERIENCE AND SKILLS
- Marketing degree/diploma with over 3 years of experience
- Strong communication and influencing skills
- Demonstrated ability to utilize consumer insights for decision-making
- Good understanding of Digital Marketing
- Agility and strong decision-making skills
- Ability to work independently and within a team
- Experience managing third-party agencies
ABOUT BAT
At BAT, we are dedicated to creating a brighter future. This commitment fuels our innovation and drives our people. Discover your potential at BAT.
- Recognized as a Global Top Employer with over 53,000 employees worldwide
- Presence in 200 markets and manufacturing in 44 factories across 42 countries
- Innovation-driven Tech Hubs established globally
- Industry leader in diversity and sustainability
- Strong advocate for collaboration and diversity in the workplace
UNITY AND SUCCESS AT BAT
Collaboration, diversity, and teamwork are at the core of everything we do at BAT. We believe that embracing differences makes us stronger and more equipped to achieve our business objectives. Come and contribute your uniqueness.
BATSA is an equal opportunity employer that values diversity. We prioritize candidates from diverse backgrounds to support our inclusion and diversity initiatives.
Stay alert - BAT will never request money from job candidates for any purpose. If asked for payment for job-related activities, it is not legitimate.
For details on our privacy policies and data handling, refer to our privacy practices.
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