Content Specialist

2 weeks ago

Cape Town, Western Cape, South Africa LRI Invest Full time
Content Specialist

Role location:
Cape Town, Mowbray

Department:
Marketing

Employment Type:
Fixed Term - 10 months.

The role and key responsibilities:

  • Content planning and approvals
  • Manage the thoughtleadership content schedule
  • Ensure social media content meets the requirements outlined in the brief submitted by stakeholders
  • Manage content approvals from our sport sponsorship stakeholders
  • Develop website content briefs with stakeholders and oversee the approval workflow
  • Engage the operations and analytics teams about what content works and align with content strategy
  • Support the Content Manager with ensuring content requests are managed through agreed content SLAs
  • Content creation
  • Support in the content creation process across a variety of channels, coordinating closely with the Content Manager and Head of Content
  • Attend local industry events and post live to social media, while also capturing content for post event blogs
  • Capture stakeholder feedback in drafted content
  • Perform proofreading and ensure all content is in accordance with our tone of voice guidelines
  • Research credible references for content
  • Work with the SEO manager to ensure content is in line with strategy and gains maximum exposure
  • Work with external agencies as required on content production, briefings, and proofing
  • Support our webbot initiative by working with our vendor to update bot copy as required
  • Repurpose existing content to maximise content value and longevity finding ways to update it, and/or turn it into new forms of content such as infographics etc.
  • Provide adhoc support to the broader marketing team in developing and delivering effective content
  • Content delivery
  • Upload thoughtleadership content to our websites
  • Ensure content is produced in a timely manner and meet deadlines
  • Upload thoughtleadership content to our internal channels

Skills required:

  • A min 7 years in a content or communications role preferably within financial services
  • Demonstrable ability to write engaging and wellstructured copy
  • Excellent writing skills and attention to detail
  • You will need experience in and a passion for creating content, both written and visual, that supports our brand awareness and lead generation efforts
  • Degree educated ideally in English, business, communications, marketing, or journalism
  • Exceptional written and verbal communications skills, with excellent levels of English
  • Able to manage multiple tasks in a fastpaced environment.
  • Ability to think creatively
  • Ability to delve into technical content and translate it into engaging and thoughtprovoking messages
  • Excellent interpersonal skills and an ability to build strong relationships across geographies and levels
  • Highly organised and able to work in a fastpaced environment
  • An interest in financial services
  • Experience in Microsoft office tools is a musthave

What you will get in return:

  • A high level of visibility within a large organisation on an upwards trajectory
  • The ability to define marketing processes to drive innovation and have a tangible impact on the business
  • Be part of a dynamic and fastpaced team that makes a genuine impact on revenue and sales pipeline.
  • Exposure to all aspects of the business, crossjurisdiction and to working with senior management directly.
  • Opportunity to work with a diverse, agile, and global marketing team.
  • The opportunity to innovate, instil discipline in brand activities, and really make a difference.
Reporting structure

The Content Specialist will report to the Head of Content.

Additional information:


We measure our success as a business, not only by delivering great products and services and continually increasing our assets under administration and market share, but also by how we positively impact people, society and the planet.

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