Marketing Manager
1 month ago
Our client, who is a leading provider of networking solutions for consumers and SMBs, is seeking a dynamic and experienced Marketing Manager to lead our marketing efforts in the South African market. If you are a strategic thinker with a passion for marketing and a proven track record of driving successful marketing campaigns, we invite you to join our team and contribute to our mission of providing innovative networking solutions.
Responsibilities:
- Marketing Strategy Development: Develop and implement comprehensive marketing strategies to promote the company's products and services in the South African market. This includes defining target audiences, positioning and messaging strategies.
- Campaign Management: Plan, execute and monitor marketing campaigns across various channels, including digital, social media, email and traditional marketing channels. Ensure campaigns are aligned with business objectives and brand guidelines.
- Brand Management: Manage and strengthen the company's brand presence in the South African market. Develop brand awareness initiatives and ensure consistent messaging across all marketing materials.
- Market Analysis: Conduct market research and analysis to identify market trends, customer needs and competitive landscape. Use insights to inform marketing strategies and optimize campaign performance.
- Content Development: Oversee the creation of marketing content, including website copy, blog posts, social media content, and marketing collateral. Ensure content is engaging, informative, and aligned with brand messaging.
- Digital Marketing: Lead digital marketing efforts, including SEO, SEM, social media advertising and email marketing. Monitor digital marketing metrics and optimize campaigns for maximum effectiveness.
- Partnership Management: Collaborate with external partners, agencies and vendors to execute marketing initiatives and campaigns. Build and maintain strong relationships with key partners to drive mutual business objectives.
- Budget Management: Develop and manage marketing budgets, ensuring efficient allocation of resources and adherence to budgetary constraints. Monitor spending and ROI for all marketing activities.
- Team Leadership: Lead and mentor a team of marketing professionals, providing guidance, support and direction to achieve marketing goals and objectives.
Qualifications:
- Diploma in Marketing or equivalent
- Minimum 3 Years of Experience in Marketing
- Proven track record of developing and implementing successful marketing strategies and campaigns
- Strong understanding of digital marketing channels and technologies.
- Excellent analytical skills with the ability to interpret data and insights to drive marketing decisions.
- Exceptional communication and interpersonal skills, with the ability to influence and collaborate across teams.
- Creative thinker with a strategic mindset and the ability to think outside the box
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
*If you don't hear from us within 2 weeks, please consider your application unsuccessful or alternatively send your CV to recruitment@jelocorp.com for possible employment opportunities.
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