Associate Market Manager
1 month ago
Associate Market Manager - French Speaking
The Associate Market Manager’s primary responsibility in his assigned territory is to initiate, develop and maintain a high quality portfolio of hotel products (i.e. relevant, attractive and competitive) for Expedia’s fast-growing global customer base.
In doing so, Associate Market Managers will also continuously work with their hotel partners to help them maximize the production potential from their participation in the Expedia marketplace by smartly utilizing the power of Expedia LPS’ unique data insights, marketing, distribution and revenue management toolset.
What you'll do:
This role focuses on the core of the Market Management’s team responsibility, which is to ensure that Expedia’s brands’ global customers always find the most suitable hotel for their dream trip wherever they want to go, and that our hotel partners can effectively, efficiently and throughout the year, reach Expedia’s unique breath of global traveler demand.
Consistently leveraging data specific to their market available in Expedient, Expedia’s proprietary market insights and activity prioritization dashboard, and leveraging their local market knowledge, Associate Market Managers will:
Build and progressively expand their portfolio of local hotel partners by introducing prospective high potential partners to Expedia’s global value proposition and facilitating their onboarding process
Develop and sustain strong partner relationships by providing relevant data insights and superior consulting services to hotel partners (revenue management advice, marketing opportunities on the Expedia marketplace)
Ensure that their partner hotels’ product (content, rates and availability) is consistently optimized and competitive on the Expedia sites to maximize customer conversion
Secure additional inventory over high demand and compression periods to satisfy customers’ pressing needs
Secure seasonal deals, evergreen and dynamic promotions within the guidelines set by Management to support the brands’ merchandising and marketing efforts
Continuously promote to and develop hotel partners’ high engagement with Expedia’s full suite of: o Unique market insights (partner reports, competitive data, key performance drivers)
Revenue management tools (dynamic promotions, packages, fenced deals, mobile)
Marketing and merchandising opportunities
Specialized brands (e.g. Egencia, Hotwire, Media Solutions) potential opportunities
Self-service tools (Expedia Partner Central), Connectivity solutions (Expedia Quick Connect) and key support functions (Property Assistance team)
Execute effectively based on KPI metrics (targets, goals and/or strategic objectives) set by LPS leadership
20 – 30% of travel may be required for this position
Who you are:
Bachelor’s Degree; major in tourism or hospitality a plus or equivalent related professional experience
1-2 years’ experience
Proficiency in English AND French. Other language skills will be a plus.
20 – 30% of travel might be required for market visits
High impact personality: intellectual agility, entrepreneurship, empathy in relationship, team player
Hungry, ambitious, motivated, action-oriented, results-focused and metrics-driven
Organization and time management skills, rigor, attention to details
Proven follow-up/persistence when facing challenging situations
Ability to multi-task effectively; must be able to change gears quickly without skipping a beat
Demonstrates ability to prioritize work and be laser-focused on achieving a variety of KPIs (targets, goals and/or strategic objectives) set by LPS leadership team
Relationship Management
Sincere relationship builder; earns the confidence of others;
Bridges and sustains solid partnerships based on mutual support through a collaborative style
Appetite for innovative technology, fast-changing business environment, data-driven decision making
Demonstrates problem solving skills
Ability to select and present insightful dataset including performance, market and competitor analysis and to implement meaningful action plans based on the data
Presents ideas and directives clearly and persuasively; actively listens when spoken/presented to
Ability to effectively communicate to various levels and through a variety of communication channels
Able to work independently as well as be a strong team player, always seeking to improve team and organizational performance
Help other team members (peers/MAs) acquire skills or achieve targets/goals
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