SU - Head of Growth

3 days ago

South Africa Somewhere Full time US$24 000 - US$96 000 per year
​​​​​​Role Description

This is a full-time remote role for a Head of Growth at a growing US based company. The individual will be responsible for growing revenue through building, optimizing and analyzing search campaigns, scaling paid customer acquisition. With a focus on maximizing return on investment.

Qualifications

  • 2+ years of hands-on experience in paid search and paid social marketing
  • Experience with Sales, Revenue Operations, Hubspot and Marketing
  • Expert in Google Ads and Facebook/Instagram Ads
  • Deep understanding of a/b testing
  • Experience with third-party SEM buying and marketing analytics tools (e.g. Marin, SEMRush, Google Analytics etc
  • Excellent communicator in oral and written English
  • Great team player and strong attention to detail
  • Thrives in a fluid, fast-paced and results-oriented environment; able to adapt to changing business needs and influence decision-making across all levels of the organization
  • Curious, independent, rigorous and proactive
  • Bachelor's degree in business, marketing or associated studies

Preferred Qualifications

  • Sales, Revenue Operations, Reporting and Marketing experience
  • Partnerships and Affiliate experience
  • Digital / Performance marketing agency experience is not required, but a BIG plus
  • SA360, GA360 knowledge is a plus

Compensation

$2,000 - $8,000 per month, paid in USD depending on experience

Responsibilities

  • Drive paid search & social strategy and day-to-day operations (Google AdWords, Bing, Facebook Ads), with the goal of driving incremental revenues for our clients
  • Build the project roadmap for the channel, launch and monitor direct response paid search and paid social campaigns, and assist with tracking and reporting
  • Build target audiences in Google Ads and Facebook/Instagram Ads
  • Initiate testing for display re-engagement and video advertising via Google Display Network, and Youtube advertising
  • Develop a systematic A/B split testing process to maximize user engagement and nurture customer acquisition
  • Collaborate with other channel owners to ensure consistent messaging across all performance marketing mediums
  • Strong problem-solving skills and ability to implement effective solutions.

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